The Focus Fallacy: Why You Should Widen Your Sales Funnel

Principal of Global Sales Mentor and VP of Pharmajet. Zach has sold in 135+ countries over 30 years, building 9 sales teams in the process. Getty There is a story that CEOs like to tell each other about a dinner party in 1991 when Warren Buffett and Bill Gates were each asked what the most important factor…

TikTok is transforming the influencer rulebook — we spoke to the viral video-makers who prefer it to Instagram and are mastering its elusive algorithm

A time-lapse video of Adam Salisbury painting a picture of Captain Tom Moore went viral on TikTok. Adam Salisbury People who struggled to find an audience on platforms like Instagram have found viral success on TikTok, the video app beloved by Gen Z. Many have started to master the short-video app’s elusive algorithm.Now, the most…

The 30 most attractive US employers for computer science students

Apple is the second-most-attractive US company for computer science students. REUTERS/Mason Trinca Employer-branding company Universum shared its latest annual rankings of the most attractive US employers for college students for 2020.According to their findings, computer science students are hoping to work for tech giants and video game companies. Google remained as the most attractive employer for…

The 30 most attractive US companies for business students

Google is the most attractive US company for business students. Alain Jocard/Getty Images Employer-branding company Universum released its annual ranking of the most attractive employers for students. The company asked college students about what companies they most want to work for.Google, Apple, and The Walt Disney Company made the top of the list for business and…

A Merciless Ranking of Tech CEOs’ Rooms

Users Only two of these men have books! Photo illustration by Slate. Photos by Mark Ralston/AFP via Getty Images, Angela Weiss/AFP via Getty Images, Chip Somodevilla/Getty Images, and Kenzo Tribouillard/AFP via Getty Images. A lot was at stake for the tech CEOs called to testify before Congress on Wednesday. Jeff Bezos of Amazon, Tim Cook…

Independent Civil Rights Audit Finds Facebook Is Making Everything Worse

Facebook CEO Mark Zuckerberg testifies before the House Financial Services Committee on October 23, 2019, in Washington, DC about how his company will handle false and misleading information by political leaders during the 2020 campaign.Photo: Chip Somodevilla (Getty Images)As noted in Facebook COO Sheryl Sandberg’s post, today is the day the public is supposed to…

3 Effective Marketing Strategies For Selling Digital Products Online

Selling digital goods and getting started in the online education sector has never been easier in today’s online world. According to Research and Markets, the online education industry is poised to become a $325 billion dollar industry by 2025, increasing from $187.877 billion in 2019. Here are the top three tips and marketing strategies on how you can promote and sell digital products best to achieve the highest profits possible

Hearsay, maker of compliant tools for financial services, deepens ties with Salesforce

Financial services companies like banks and insurance tend to be heavily regulated. As such, they require a special level of security and auditability. Hearsay, which makes compliant communications tools for these types of companies, announced a new partnership with Salesforce today, enabling smooth integration with Salesforce CRM and marketing automation tools. The company also announced…

Stop Sending to Unverified Email Addresses. This Tool Helps Clean Up Your Email List, Fast.

No more hitting dead emails. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. July 29, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you…

US neobank Dave was hit with a data breach earlier this week

This story was delivered to Insider Intelligence Banking Briefing subscribers earlier this morning.Insider Intelligence publishes hundreds of research reports, charts, and forecasts on the Banking industry with the Banking Briefing. You can learn more about subscribing here.US-based neobank Dave was hit with a security breach earlier this week, ZDNet reports. According to the neobank, the breach…

Contact Marketing – Best Practices and Examples

Tired of implementing growth hacking strategies? In this post, I will share a strategy that will help you reach out to important prospects and stakeholders of companies you want to target. Find out What is Contact Marketing and the best Contact Marketing Best Practices and Examples that work for your business

Follow the Money: How Digital Ads Subsidize the Worst of the Web

There’s a lot going on this summer. The presidential race is building steam, civil rights protestors are still in the streets, the pandemic is taking a nasty turn, Hamilton is on Disney+. Amid all those news events—and partly because of them—businesses, activists, and lawmakers are zeroing in on an issue that seems less dramatic but…

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