“Today I am filming the most nerve-wracking video I’d have to film in quite a while,” said 23-year-old Natalie Barbu. As she avoided looking into the camera she continued, “I feel like I can’t even make eye contact.” Text reading “i quit my job” overlaid on her face — but anyone watching the video knows…
Combining video marketing with your sales funnel forms a very strategic combination. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! Will be used in accordance with our Privacy Policy Image credit: Visual Generation | Getty Images January 24, 2020 10 min read Opinions expressed by Entrepreneur contributors are their…
LumApps, the cloud-based social intranet for the enterprise, has closed $70 million in Series C funding. Leading the round is Goldman Sachs Growth, with participation from Bpifrance via its Growth Fund Large Venture. Others participating include Idinvest Partners, Iris Capital, and Famille C (the family office of Courtin-Clarins). The round brings the total raised by…
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 9am Pacific, you can subscribe here. 1. NBCU’s streaming service Peacock launches April 15 for Comcast subscribers, everyone else on July 15 NBCUniversal shared the details about its…
Wondering how to create engaging video for your business? Want to use video more creatively in your marketing? To explore how to create engaging videos that work in organic social posts or paid ads, I interview Ezra Firestone on the Social Media Marketing Podcast. Ezra is an eCommerce marketing expert and the founder of Smart…
There’s more than enough material to sustain your campaign. You just have to know where to look. Image credit: Luca Sage | Getty Images December 12, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. When you’re building a fast-growing e-commerce brand, you can’t escape the importance of content. It shows up…
Which tech stack should a microinfluencer use? David Teten is an advisor to emerging investment managers and a Venture Partner with HOF Capital. He was previously a partner for 8 years with HOF Capital and ff Venture Capital. David writes regularly at teten.com and @dteten. More posts by this contributor Many investors — including me…
Use new content marketing tactics to engage customers. Image credit: Cecilie_Arcurs | Getty Images Syed Balkhi Guest Writer Entrepreneur, Growth Hacker and Marketer January 2, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. It’s a new decade and with it comes content marketing trends that will change content creation for businesses.Plus, content…
Here’s how one affiliate marketer created massive growth for his business. December 23, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. “When I slow down on content, everything slows down in my business,” says Spencer Mecham, an entrepreneur who specializes in affiliate marketing.In this interview at ClickFunnels’ annual Funnel Hacking Live conference,…
How to juice social networks, become an authority in your niche, and grow your tribe with content marketing
Hello and welcome back to TechCrunch’s China Roundup, a digest of recent events shaping the Chinese tech landscape and what they mean to people in the rest of the world. This week, we are looking at how WeWork’s largest rival in China — UCommune — is pulling ahead with its initial public offering and GitHub’s…
Great content marketing not only drives new visitors to your site, but also entices previous visitors to come back. A content strategy is key, so take advantage of these tools that can help.1. Identify areas with high potentialBefore you sit down to create any new website content, understand the interests and content consumption behavior of…
Facebook is making its line of Portal-branded smart video calling devices more relevant to consumers, including those who don’t even have a Facebook account. The company today says its Portal family of products will now work with just a WhatsApp account, allowing users to make video calls to friends and family, as well as access…
Businesses with razor-thin margins can still generate real ROI. December 9, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. You’re running a new startup and trying your hardest to keep your budget alive — sound familiar? If so, content marketing might not seem like your top priority, but it can be vital to…
You can’t have one without the other … No, I’m not musing about love and marriage. I’m talking about content marketing and writing. The foundation of great content marketing is great writing — and if you want to write, you have to learn how to market your finished product. On Monday, Joe Pulizzi drove home…
A few creative ways to keep an eye on the competition’s content marketing strategy. Image credit: Robert Daly | Getty Images November 26, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Monitoring the competition’s content marketing efforts is an essential step for brands developing their own content marketing strategy. Finding out…
Almost as soon as “Baby Yoda” (or “Yoda Baby”?) debuted on the wildly popular new Disney Plus series “The Mandalorian,” a thousand internet memes bloomed in its wake. Yet, nearly as quickly as the image took hold everywhere online, it was mysteriously pulled — as if a thousand bounty hunters all got the same tracking…
Here’s why data is actually an unlikely benefit for the creative development of the advertising industry. November 19, 2019 1 min read Opinions expressed by Entrepreneur contributors are their own. To kick off Season 3 of The Rough Cut, Storyhunter Co-Founder Alex Ragir traveled down to ANA’s Masters of Marketing Week conference in Orlando, FL…
