Digital Marketing

Discover what it takes to create an omnichannel digital marketing strategy. January 20, 2020 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. In…

The internet and social media have changed the way companies market products and services. To keep up with the competition, companies must hire digital marketing professionals who are well-versed in the latest marketing skills, so we’ve lined up deals on five skills that every digital marketer needs to learn in 2020. The Complete 2020 Google…

Marketing is indispensable for any size of business, from small to substantial multinational organizations. Though marketing is often misunderstood as advertisements and promotions; we can’t take away the fact that they are integral to any business. The whole set of processes involved from product designing to the sale of the product is called marketing. Here…

More changes have been announced in the senior leadership of French pro-privacy search engine Qwant. President and co-founder Eric Leandri (pictured above) will be moving from an operational to a strategic role on January 15, the company said today — while current deputy managing director for sales and marketing, Jean-Claude Ghinozzi, is being promoted to…

If you want to take part in the contest, you can do so by submitting your best iPhone 11, iPhone 11 Pro or iPhone 11 Pro Max Night mode shot through Instagram or Twitter using the hashtags #ShotoniPhone and #NightmodeChallenge. The competition is open until January 29th. With the help of a panel of judges,…

Real estate is a big business in the sprawling city of Los Angeles and new technology tools to target the industry continue to attract investor attention. The latest of these is Luxury Presence, which pitches digital marketing services to real estate agents and has raked in $5.4 million in financing to support the buildout of…

Because marketers make change happen.That’s the work. Not to run ads, not to sell crap, not to invent hoopla.Marketing makes change. If you’re not proud of the change you’re making, do something else.It turns out that smart marketing is significantly more effective than the other kind. It turns out that showing up with the right…

Unsplash has built up a library of 1 million stock photographs, all available to use for free. Now it’s ready to start making money — and to help its photographers earn additional income in the process. Don’t worry: The company isn’t about to start charging for its photos, which CEO Mikael Cho said risks “stalling…

Most in tech would agree that following the launch of Alexa and Google Home devices, the “Voice Era” is here. Voice assistant usage is at 3.3 billion right now; by 2020, half of all searches are expected to be done via voice. And with younger generations growing up on voice (55% of teens use voice…

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Estate planning in the U.S. is a $180 billion industry and, unlike many of the other areas in the multitrillion-dollar financial services market, it’s one that has yet to see a slew of technology companies come in to try to improve efficiencies. One notable exception is Trust & Will, the San Diego-based startup that has…

Screenshot: David MurphyI used to be a big fan of Starbucks’ wacky contests—those that reward you randomized stickers, tokens, or other trinkets on a digital playing field for completing various “buy stuff from Starbucks” challenges. And in saying that, I might as well be saying, “I’m a sucker.” It’s a lot shorter.I’d get really swept…

After filing for bankruptcy and closing more than 800 stores last year, Toys “R” Us is back. The iconic retailer has opened two new mall outposts, one in Texas and another in New Jersey, just in time for the holidays. The stores are packed with some of the most kid-coveted products of the year, but…

Dave Williams Contributor A serial entrepreneur in the digital marketing, advertising, and ad tech industries, Dave Williams founded and sold 360i, IgnitionOne, BLiNQ Media, and other ventures and is now the CEO and Co-founder of NOMADX, with his base in Lisbon, Portugal. The world isn’t ready for the digital nomad movement. If projections are to…

Nathan Beckord Contributor Nathan Beckord is CEO of Foundersuite.com, a software platform for raising capital and managing investors that has helped entrepreneurs raise over $2 billion since 2016. He is also the host of Foundersuite’s How I Raised It podcast. More posts by this contributor As the world grows increasingly digital, the craving for face-to-face…

A government job is a dream come true for the average working-class people in India. Digital marketing moves ahead because all the sectors depend on it. Digital marketing can extend beyond internet marketing, which uses internet services. Other channels choose to use display advertising, search engine marketing, digital media, and more through mobile phones –…