When you know which email analytics to measure, how to calculate performance, and how to explain what it means to decision-makers, you’re a more empowered email marketer. But email is in a state of change. Now, many email marketers are wondering how to measure email marketing success. That’s why we created the “Email Analytics in … Read more
Want to enhance your open rate and improve conversions on your next email marketing campaign? Add these five elements and find out how much better your email marketing could be. If you’re here, we hope you’re convinced that email campaigns are still effective and are here to set out on a brand new campaign. Great! … Read more
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#simple-text-block-block_61d4c31995765 { /* Add styles that use ACF values here */ } .block-simple-text-block { } .block-simple-text-block.bg-texture { position: relative; overflow: hidden; } .block-simple-text-block.bg-texture:before, .block-simple-text-block.bg-texture:after { position: absolute; content: ”; background: url(‘https://www.litmus.com/wp-content/themes/litmus/dist/images/backgrounds/bg-simple-text-block-dots.png’) no-repeat center center; height: 100%; min-width: 102px; } .block-simple-text-block.bg-texture:before { left: -2.500rem; bottom: -4.688rem; } .block-simple-text-block.bg-texture:after { right: -2.500rem; top: -4.688rem; } .block-simple-text-block .row … Read more
Pop-ups on websites are annoying. There, I said it. Yet, if you look on my site, you’ll see I use them. In fact, I’ve always used pop-ups. There’s a reason I use them—they work. The top 10 percent performing pop-ups have a whopping 9.28 percent conversion rate, according to a Sumo analysis. Despite how annoying … Read more
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Email marketers are on a constant search for a silver bullet: the one trick that gives them better visibility in front of subscribers and gets their message opened. While no such solution exists, there is something that can help. Brand Indicators for Message Identification—referred to as BIMI for short—is an emerging email standard that can … Read more
Apple’s Mail Privacy Protection (MPP) feature appears to have had a noticeable impact on email engagement metrics following its introduction last year, according to recent research from Campaign Monitor. Read the full article at MarketingProfs
Last year, Kickdynamic released their latest innovation – product recommendations for email. Powered by their revolutionary AI prediction engine, Kickdynamic can create countless personalized emails from on-site behavioral data. Brands are able to seamlessly track on-site activity and use the data immediately to provide personalized product recommendations in email. Most viewed, most purchased, individual recommendations … Read more
Learning how to write a top-notch sales email isn’t easy. Recipients receive an average of 120 new emails every day, but they only choose to respond to about 25% of them. That statistic might discourage some senders but only those who view the glass half empty. 25% of emails are getting responses, and that means … Read more
An email marketing campaign is a low cost and fast way to reach out to your customer base. But there is no guarantee that any subscriber will stay on your list forever. You have to contunially proving value so that they always feel that you are providing something that is of benefit to them. 1. … Read more
Selling online can be almost impossible if you have to approach your niche target market one by one. What’s worse is trying to build a profitable list and brand yourself online without the necessary tools, which can be costly and time-consuming if carried out one person at a time. Wouldn’t it be easier if you … Read more
September 25, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. With TikTok’s fate uncertain, there has been a mass exodus of creators moving off the platform in hopes of salvaging their followings and continuing their internet dominance and fame. Hundreds of thousands are fleeing to American created Byte, a comparable knockoff,…
Tell us about becoming a full-time Googler.After completing my internship, a full-time role became available and I applied right away. While I was super nervous, I was (and continue to be) passionate about working at Google. I tried my best to reframe my nervousness as excitement and hoped that my passion and dedication would shine…
Email marketing has been around just about as long as email itself has. Ever since there has been an inbox, there have been businesses trying to reach it. And while you personally might feel like you ignore most marketing messages that flood your inbox, there is a reason that email marketing is still around today:…
Save up to 50 percent with Bouncer Bulk Email Verification. Free Book Preview Ultimate Guide to Social Media Marketing This book takes readers through a 360-degree perspective of social media marketing in businesses. September 12, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and…
All products featured here are independently selected by our editors and writers.If you buy something through links on our site, Mashable may earn an affiliate commission. You don’t have to be in school to learn something new. Image: pexels By Miller KernMashable Shopping2020-08-21 15:04:54 UTC TL;DR: Through Aug. 27, online courses from Udemy are on…
Products featured here are selected by our partners at StackCommerce.If you buy something through links on our site, Mashable may earn an affiliate commission. This digital marketing bundle includes 10 courses and over 500 lessons. Image: pexels By StackCommerceMashable Shopping2020-09-08 09:00:00 UTC TL;DR: Take charge of your brand with the Digital Marketing Foundations 101 bundle…
