Facebook Attracts Gen Z Users While TikTok’s Boomer Audience Grows

Facebook Attracts Gen Z Users While TikTok's Boomer Audience Grows

According to a recent report by eMarketer, Facebook is experiencing a resurgence among Gen Z users, while TikTok is gaining traction with baby boomers. Despite these shifts, both platforms maintain a stable core user base. Facebook’s Gen Z Renaissance Facebook’s seeing unexpected Gen Z growth despite overall decline. U.S. Gen Z users are projected to … Read more

Meta AI Introduces AI-Generated Photos to All Platforms

Meta AI Adds AI-Generated Images to Social and Messaging Platforms and Expands Availability to More Languages and Countries

Meta just released multiple updates to Meta AI which brings advanced image generation and editing capabilities directly to Facebook, Instagram and WhatsApp feeds, plus availability in more countries and languages. New Meta AI Creative Tools Meta AI is bringing AI generated and AI Edited photography that can be generated at the moment a user is … Read more

42 Facebook Statistics & Facts For 2024

42 Facebook Statistics & Facts For 2024

Don’t believe what you may have heard; Facebook is still a dominant social media force in 2024. With over 3 billion active users, it remains a key player for businesses, marketers, and social media enthusiasts. And despite the rise of newer, shinier platforms, Facebook’s expansive reach and diverse user base are still unrivaled, making it … Read more

8 Ways To Promote Your Facebook Page Successfully

8 Ways To Promote Your Facebook Page Successfully

​​Whether or not you believe that Facebook is still the leader of the social media pack, there’s no arguing that it remains an incredibly powerful tool for businesses aiming to enhance their online presence. However, creating a Facebook Page for your business is only the first step in your Facebook marketing journey. The real power … Read more

8 Ways To Promote Your Facebook Page Successfully

8 Ways To Promote Your Facebook Page Successfully

​​Whether or not you believe that Facebook is still the leader of the social media pack, there’s no arguing that it remains an incredibly powerful tool for businesses aiming to enhance their online presence. However, creating a Facebook Page for your business is only the first step in your Facebook marketing journey. The real power … Read more

Meta Integrates Google & Bing Search Results Into AI Assistant

A search bar on a plain white background with the text "ask AI Assistant anything" next to a colorful circular logo.

Meta’s AI assistant, powered by the new Llama 3 model, will now incorporate real-time search results from Google and Bing. This integration marks a step forward in AI assistant capabilities and their potential impact on the search industry. You can access Meta AI within Facebook, Instagram, WhatsApp, Messenger, and the newly launched Meta.ai desktop experience. … Read more

Meta Plans A Less Punitive AI-Generated Content Policy

The Ultimate Multichannel Ecommerce Marketing Guide: How To Drive Discoverability, Performance & Sales

Meta announced an update to its AI labeling policy, expanding its definition of “manipulated media” to go beyond AI-generated videos, to now include deceptive audio and images on Facebook, Instagram and Threads. An important feature of the new policy is it’s sensitivity on being perceived as being restrictive of freedom of expression. Rather than adopt … Read more

Social Media In 2024: YouTube & Facebook On Top, TikTok Growing

Social Media In 2024: YouTube & Facebook On Top, TikTok Growing

A recent survey by the Pew Research Center found that YouTube and Facebook remain the most widely used social media platforms among adults in the United States. At the same time, the survey showed substantial increases in the number of TikTok users. According to the survey, YouTube and Facebook are the most widely used online … Read more

Meta Lets Users Separate Facebook & Instagram Accounts In Europe

Meta Lets Users Separate Facebook & Instagram Accounts In Europe

Meta has announced a change in policy for users in Europe. The company plans to give users more options to control how they use Instagram and Facebook in countries that are part of the European Union, the European Economic Area, and Switzerland. This shift comes as Meta prepares for new regulations from the Digital Markets … Read more

Meta Sets New Transparency Standards For Political Ads

Meta Sets New Transparency Standards For Political Ads

Meta is instituting a groundbreaking policy to promote transparency in political and social issue advertising with regards to AI-altered or digitally manipulated content in ads for political and social causes. Starting in the new year, the tech giant will require advertisers to disclose any digital creation or alteration of images, videos, or audio within such … Read more

Live Blog: Meta Reports Q3 Earnings

Live Blog: Meta Reports Q3 Earnings

Meta is set to report Q3 earnings today at 5:00 PM Eastern time. Highlights from the earnings report published earlier today reveal growth that beat analysts’ expectations, driven by a significant rise in advertising revenue. Key takeaways from Meta’s Q3 2023 earnings report include: Revenue of $34.1 billion, up 23% year-over-year Advertising revenue grew 21%, … Read more

Meta To Launch AI Chatbots With Distinct Personas

Meta To Launch AI Chatbots With Distinct Personas

Facebook’s parent company, Meta, may be preparing to launch a new range of chatbots with distinct personalities, potentially as early as next month. The bots aim to boost user engagement and provide innovative search functions and recommendations on Meta’s platforms. The big tech company is exploring a variety of “personas.” One is rumored to be … Read more

Meta Earnings Call: AI Improves UX For Over 3 Billion People

Meta Earnings Call: AI Improves UX For Over 3 Billion People

Meta recently held its Q2 earnings call, revealing critical insights into the company’s performance, social platform engagement, and future plans. The company’s focus on artificial intelligence (AI) developments and integrating these technologies into their platforms was a significant highlight. As expected, Mark Zuckerberg, Meta CEO, provided a comprehensive overview of financial performance, user statistics, strategic … Read more

Meta And Microsoft Release Llama 2 Free For Commercial Use And Research

Meta And Microsoft Release Llama 2 Free For Commercial Use And Research

Meta and Microsoft announced an expanded artificial intelligence partnership with the release of their new large language model (LLM), Llama 2, free for research and commercial use. This marks the latest trend toward an open LLM development and training approach. Meta Releases Llama 2 Meta’s announced Llama 2, now accessible through Microsoft Azure, Amazon Web … Read more

Meta Enhances Video Capabilities On Facebook

Meta Enhances Video Capabilities On Facebook

Meta has revealed enhancements to the Facebook video platform intended to streamline making, viewing, and engaging with videos. The platform update incorporates aspects of Reels, Meta’s short video feature, into the Facebook Feed. This integration aims to simplify video creation and sharing for users by enabling more dynamic video capabilities within the Facebook experience. The … Read more

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