Foundr Magazine publishes in-depth interviews with the world’s greatest entrepreneurs. Our articles highlight key takeaways from each month’s issue. We talked with Raina Penchansky, the co-founder and CEO of Digital Brand Architects (DBA) and co-founder of Dear Media, about how to make influencer partnerships that move your business forward. To read more, subscribe to the … Read more
Foundr Magazine publishes in-depth interviews with the world’s greatest entrepreneurs. Our articles highlight key takeaways from each month’s issue. We talked with Evan Goldberg, founder of Netsuite and EVP of Netsuite Oracle, about transforming from a tech disruptor to a tech giant. To read more, subscribe to the magazine. ————— Very few entrepreneurs can say … Read more
Consulting can be an incredibly satisfying career. There are very few jobs that are more rewarding than getting stuck into a client’s business problems and working out how to help them. However, landing clients isn’t always easy, and sometimes you can find yourself scratching your head, trying to understand how you got overlooked for a … Read more
You’ve got your logo, you’ve decided on your incredibly witty, pun-based brand name, and you’re ready to head out and nail down your first clients. You start mapping out your services when suddenly, it hits you. Are you a contractor or a consultant? After all, you want brands to consult you, and you also want … Read more
Looking to build confidence? You’ve come to the right place. Whether you’re looking to overcome low confidence for an overall sense of well-being or for something specific, like acing a job interview, there are a variety of ways to boost your confidence. Read on for science-backed strategies to help you overcome self-confidence issues and cultivate … Read more
You’ve just hit it off with a potential client who fits perfectly into your target audience. Whether it’s at a conference, in line at Starbucks, or during a post-gym session stretching session, you’ve struck up a rapport, and you want to close the deal on that hot new lead. The only thing is, you still … Read more
Remember, just a few weeks into the new year? You had goals to eat healthier, get in the gym, and start a new business. But now, we’re inching closer to the end of the year, and you’ve struggled to hit any of your goals. I’m no exception to the rule, either. I have a pair … Read more
Starting a business. The want-to-be entrepreneur’s daydream. Many founders have spent hours speculating the vision before finally making it happen. Freedom, flexibility, income—it’s all just a startup away. However, many small business owners overlook one small (though crucial) detail: it takes money to make money. Startups don’t grow on trees. You’ll need capital to get … Read more
Whether you’re on it to live vicariously through your more adventurous friends or spend hours looking through cute dog videos, Instagram can be a wonderful place. And as a business owner or entrepreneur, it can be an incredible source of new customers or a great place to connect on a deeper level with your current … Read more
If evolving marketing trends have taught us anything over the past few decades, it is that nothing beats good old word of mouth. Businesses across different industries invest big bucks to ensure shiny ratings and reviews, authentic customer testimonials, and attractive referral marketing offers. Now more than ever, having the recommendation of a trusted source … Read more
As far as job descriptions go, ‘Business Consultant‘ has to be near the top of the list for most ambiguous. After all, you would struggle to find two more broad terms than ‘business’ and ‘consultant,’ so pair them up, and you’ve got a match made in heaven. But despite the ambiguity of the name, business … Read more
If you could have one superpower, what would it be? Many of us would choose the power to read minds. While a facial expressions expert can’t read minds, they can read emotions – the next best thing! It is a well-kept secret that reading microexpressions is a teachable superpower. Recognizing microexpressions helps in both negotiations … Read more
The thrill. The anticipation. The calls. The website building. The samples. The price shopping. The all-hands-on-deck moments. The night before. The big day. Does that feel like planning a wedding or starting a business? How about both at once? Emma Bolton began her wedding planning with a challenge. She wanted a “wow” factor. She wanted … Read more
You’ve been working with a new client. The project is going well, you’ve made good progress, and everything is going swimmingly. That is until you get an email one morning asking for a consulting report. “What on earth is a consulting report?!” you ask yourself, scrambling through your data, trying to pull together any correlations … Read more
You’ve made your LinkedIn account, you’ve posted a couple of thought-provoking pieces, and now you’re wondering what your next step is. Sure, you can add another article post to your page, but with minimal followers, it feels a little hollow. “How, oh great LinkedIn gods, can I gain a larger audience?” you cry, sinking to … Read more
You’ve managed to create your ideal business (sounds like congratulations are in order!). Everything is set up perfectly. Your website is like a shiny new car in the driveway, just waiting for you to take it for a spin. You sit back, waiting for potential clients to come swarming in, blown away by your professionalism, … Read more
You’ve cracked it. You’ve found the perfect product, and you’re ready to take it to market. You set up a supplier, purchase your first batch, list your product, and wait for the sales to roll in. But instead of sales, you’re met with a mediocre response at best and 1,000 pet chicken harnesses packed into … Read more
While LinkedIn is a professional social network, it doesn’t mean you have to be boring. There’s a difference between “being professional” and “being a snoozefest”. And the platform has adapted significantly since its launch, to the point that when you crack it, it’s a fantastic option for promoting your services, building your brand, and acquiring … Read more
