Last year was the year of change for search, especially for schema markup. We saw a significant loss in clicks due to changes made to certain rich results, while simultaneously witnessing the most number of new rich results introduced by Google in a year. In August, I even asked myself, are rich results dead? Good … Read more
If you find yourself struggling to prioritize your SEO tasks effectively, you’re certainly not alone. It can be overwhelming trying to determine where you should focus your efforts to raise your website’s rankings. So rather than drowning in a sea of meta descriptions, why not focus on quick optimizations that can deliver immediate results? If … Read more
This post was sponsored by Ahrefs. The opinions expressed in this article are the sponsor’s own. With generative AI and constant Google algorithm changes, how can you shift your strategy quickly enough to keep up? How do you stay on top of the latest SEO trends, while maximizing your site performance? 2023 has forced SEO … Read more
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. A fast website provides a more pleasant experience for users and can lead to higher conversion rates. But Google also takes website speed into account as part of the Core Web Vitals and uses it as a ranking factor. … Read more
Learn how Go compares to Python and JavaScript, and elevate your SEO automation and coding expertise with this guide. The post Go (Golang): The Unsung Hero In The SEO’s Toolkit appeared first on Search Engine Journal. Source link
If you’ve ever felt like you’re on a rollercoaster ride with Google’s ever-changing algorithms, you’re not alone. Google’s Core Algorithm Updates are known for keeping you on your toes, and it’s become increasingly challenging to keep up – not to mention get ahead. These algorithmic shifts have the power to make or break your website’s … Read more
This post was sponsored by DeBugBear. The opinions expressed in this article are the sponsor’s own. We all want a website that’s fast and has good SEO. But there’s a long list of things to check and it’s easy to miss small issues. Luckily, Google offers its own tool and testing playground to help you … Read more
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. We’ve all experienced websites that take forever to load. It’s not a great first impression! A fast website can help you get more traffic and encourage your visitors to explore more of what you offer. (Check how fast your … Read more
A creative Google Search Central blog article may lift the mystery surrounding the impact of common web errors for website visitors. Google Analyst Gary Illyes illustrated – literally and figuratively – the reasons behind different types of web errors reported in Google Search Console (GSC). Where do HTTP errors come from, really? Let us our … Read more
There is a lot of confusion about how SEO pros should both understand and, more importantly, leverage “entities” in SEO. I understand where this comes from, especially with the traditional approach to SEO being around words and phrases. Indeed, most of the algorithms that the first wave of SEO pros (like me) grew up with … Read more
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. What do you need to do to rank high on Google? The straightforward answer: create high-quality content that serves your readers. In This Guide 1. What Core Web Vitals & What’s Changing? 2. What Is Interaction To Next Paint? … Read more
An enterprise website migration is no small feat. We’re talking hundreds of thousands of URLs and years of SEO equity on the line. To pull it off without traffic loss, you need a solid redirect strategy. With the right approach, you can migrate an enterprise website without losing traffic or search rankings. If you stay … Read more
Google Search Advocate John Mueller suggests three ways to prevent potentially inaccurate AI chatbot content from being indexed. Website owners should be mindful of potential issues caused by AI chatbots that could impact the visibility and search presence of their websites. Mueller suggests the use of a ‘robotted iframe’, ‘robotted JavaScript file/resource’, or ‘data-nosnippet’ to … Read more
This guide is meant to be your ultimate resource to do anything your SEO-inclined heart and mind might desire using SEO audit tools. Each tool is designed to accomplish a specific SEO task – and they carry a range of price tags, from free to expensive. For the purposes of this guide, we decided the … Read more
Rehydration, or more simply ‘hydration,’ is a term that often comes up when we look at SPAs and server-side rendering. Hydration does not, in essence, affect SEO but is an essential step for serving rendered pages to the user. There are different types of hydration that can be used. Different tech stacks and frameworks may … Read more
Crawling is essential for every website, large and small alike. If your content is not being crawled, you have no chance to gain visibility on Google surfaces. Let’s talk about how to optimize crawling to give your content the exposure it deserves. What Is Crawling In SEO In the context of SEO, crawling is the … Read more
