There is a lot of confusion about how SEO pros should both understand and, more importantly, leverage “entities” in SEO. I understand where this comes from, especially with the traditional approach to SEO being around words and phrases. Indeed, most of the algorithms that the first wave of SEO pros (like me) grew up with … Read more
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. What do you need to do to rank high on Google? The straightforward answer: create high-quality content that serves your readers. In This Guide 1. What Core Web Vitals & What’s Changing? 2. What Is Interaction To Next Paint? … Read more
An enterprise website migration is no small feat. We’re talking hundreds of thousands of URLs and years of SEO equity on the line. To pull it off without traffic loss, you need a solid redirect strategy. With the right approach, you can migrate an enterprise website without losing traffic or search rankings. If you stay … Read more
Google Search Advocate John Mueller suggests three ways to prevent potentially inaccurate AI chatbot content from being indexed. Website owners should be mindful of potential issues caused by AI chatbots that could impact the visibility and search presence of their websites. Mueller suggests the use of a ‘robotted iframe’, ‘robotted JavaScript file/resource’, or ‘data-nosnippet’ to … Read more
This guide is meant to be your ultimate resource to do anything your SEO-inclined heart and mind might desire using SEO audit tools. Each tool is designed to accomplish a specific SEO task – and they carry a range of price tags, from free to expensive. For the purposes of this guide, we decided the … Read more
Rehydration, or more simply ‘hydration,’ is a term that often comes up when we look at SPAs and server-side rendering. Hydration does not, in essence, affect SEO but is an essential step for serving rendered pages to the user. There are different types of hydration that can be used. Different tech stacks and frameworks may … Read more
Crawling is essential for every website, large and small alike. If your content is not being crawled, you have no chance to gain visibility on Google surfaces. Let’s talk about how to optimize crawling to give your content the exposure it deserves. What Is Crawling In SEO In the context of SEO, crawling is the … Read more
![Your Ultimate Guide To A Successful Technical SEO Audit [Workbook + Ebook]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/06/Your-Ultimate-Guide-To-A-Successful-Technical-SEO-Audit-Workbook.jpg "Your Ultimate Guide To A Successful Technical SEO Audit [Workbook")
We get it – running a technical SEO audit on your website can be a tedious task. But we know how vital it is to a site’s overall performance and search ranking. The thought of diving into all the details of your site can be overwhelming; plus, you need to be thorough if you want … Read more
Multilingual websites extend content in multiple languages, empowering audiences to access information in their preferred language. On the other hand, they help businesses maximize their reach and engagement with global audiences. But that’s not all! By implementing the best technical SEO practices, businesses can unlock a treasure trove of greater benefits. For instance, strategic optimization … Read more
Dynamic rendering can effectively solve your JavaScript SEO problems, but Google advises it should be a workaround rather than a long-term solution. As it adds an extra layer of complexity when building your website, it’s recommended to implement hydration, static rendering, or server-side rendering instead. Both Bing and Google deem dynamic rendering important enough to … Read more
