YouTube

YouTube Stories To Be Discontinued

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YouTube Stories To Be Discontinued

In a recent announcement, YouTube confirms discontinuing its Stories feature, a tool similar to Snapchat’s and Instagram’s disappearing messages. The feature, which allowed creators to post updates that would remain live for seven days, will officially be phased out on June 26, 2023. The Rise and Fall of YouTube Stories Launched in 2018, Stories were … Read more

YouTube Introduces Non-Skippable 30-Second TV Ads

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YouTube Introduces Non-Skippable 30-Second TV Ads

YouTube is introducing 30-second non-skippable ads for connected televisions (CTVs), merging two consecutive 15-second ad slots into a single longer-form ad. Responding To A Shift in Creation & Consumption The format of YouTube content has expanded broadly, from 15-second Shorts to 15-hour live streams. The latest Nielsen Gauge Report shows YouTube’s viewership has significantly increased. … Read more

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