How to Stop Twitter From Sharing Your Data with Advertisers

Know before you tweet: Twitter now sells more information about your activity on its platform to third-party advertisers regardless of which privacy options you turn on or off. Users signing onto the service were recently greeted with a push notification informing them that the company changed its privacy policy and no longer allows its users…

New Pinterest Tools for Marketers

by Grace Duffy / May 9, 2020 / Leave a CommentWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Pinterest’s new shopping capabilities, Verified Merchant Program,…

Webinars are a marketing essential in 2020—here’s why

TLDR: Add webinars to your startup’s marketing strategy with the video conferencing abilities and useful features of Vidthere, now only $49.99.  With the surge in video content on the web over the past decade, it’s probably no surprise that video has become a hugely critical piece in devising any marketing strategy. What may surprise you,…

The Year the Internet Thought I Was MacKenzie Bezos

Almost a year ago, I wrote a story about MacKenzie Bezos. The novelist had recently divorced Amazon CEO Jeff Bezos and announced she planned to give away the majority of her fortune, estimated at the time to be worth more than $36 billion. I argued that while it was an admirable move on MacKenzie’s part,…

The 10 Biggest Graphic Design Mistakes You Can Make in Your Marketing Pieces

Design plays an important role in the success of your content. Long before they read your words, readers will begin judging the value of your content by its appearance.

Here, according to desktop design guru Roger C. Parker, are 10 of the most common graphic design mistakes and how to avoid them:

At-home connected fitness company Peloton’s head of global marketing is leaving after four years

Carolyn Tisch Blodgett, Peloton’s head of global marketing, is leaving the company after four years, Business Insider has learned.She’ll continue to advise the company after her last day May 29.Blodgett’s departure comes as the company reported its third-quarter results on Wednesday, which revealed that sales were up 66% during the quarter.Click here for more BI…

How to Land Your Dream 100 Clients for $5 of Ad Spend a Day

Focus on just those you really want, and quickly reach them without wasting time or money on others. May 7, 2020 3 min read Opinions expressed by Entrepreneur contributors are their own. Throwing spaghetti against the wall to see what sticks, aka let’s try a bunch of things and see what works and what doesn’t. That’s how…

Facebook Live Video Updates: What Marketers Need to Know

On this week’s Social Media Marketing Talk Show, we explore improvements to Live video on Facebook and Instagram, paid live streams in Facebook Events, and Messenger Rooms with special guest Luria Petrucci.

Facebook Ad Updates: New Metrics and More

by Grace Duffy / April 25, 2020 / Leave a CommentWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook pulling back its mandated use of…

Facebook’s Discover app is a new take on its Free Basics internet service

Facebook says it considered that feedback while building Discover. The new app treats all websites equally, and Facebook says personal browsing history is not used for things like targeted ads or friend suggestions. Facebook will encrypt info sent between its servers and any device that supports HTTPS. Discover only supports low-bandwidth traffic, so some content,…

TikTok is testing a new call-to-action ad option for influencer posts

This story was delivered to Business Insider Intelligence Digital Media Briefing subscribers earlier this morning.To check to see if you already have access to Business Insider Intelligence through your company, click here.TikTok is testing a new partner program that will see the platform itself split ad revenue with select influencers when brands buy in for “Shop…

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