Google Confirms Alt Text Is Not Primarily An SEO Decision

Google Confirms Alt Text Is Not Primarily An SEO Decision

Google’s John Mueller shared Jeffrey Zeldman’s Bluesky post reminding publishers and SEOs of proper alt text usage, including a link to the W3C decision tree for guidance. The most important takeaway is that the decision process for alt text is not primarily an SEO decision. The W3C (World Wide Web Consortium) is an international standards … Read more

Image Alt Text: What It Is, How to Write It, and Why It Matters to SEO

Image Alt Text: What It Is, How to Write It, and Why It Matters to SEO

Today, nearly 19% of Google’s SERPs show images. That means, despite your best SEO efforts, you could still miss out on another organic traffic source: your website’s images. How do you get in on this traffic source? Image alt text. In this piece, we’ll cover how to write image alt text so your images rank … Read more

8 Ways To Supercharge Your Alt Text SEO Strategy 

8 Ways To Supercharge Your Alt Text SEO Strategy 

Alt text. You know it’s important for SEO. In fact, Google has stated that alt text is a ranking factor. And with the increasing rise of visual search, describing your images for web crawlers has taken on even more importance. But beyond a short sentence describing the image, how do you make your alt text … Read more

SEO Best Practice for Alt Text

SEO Best Practice for Alt Text

In a Google Office-hours hangout, Google’s John Mueller answered a question about how to use alt text for SEO. Along the way he dispelled the idea that there is a 16 word limitation on alt text and suggested ways to use the Alt Text that would be good for SEO. Alt Text Alt text is … Read more

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