The Buffer blog is one of our most valuable assets for our Marketing team, bringing in hundreds of thousands of pageviews each month. The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet. As you can probably guess, we don’t do … Read more
I’m thrilled to share that you can now use Threads within your Buffer account. Threads launched less than a year ago but, as young as the platform is, there’s no doubt that it’s already an important new social platform. Many are finding it to be a calmer space and a place where they see greater engagement … Read more
Question: I’d like for you to tell me what the value of using a social media tool like Buffer is compared to Meta Business Suite specifically. Great question! The big five, also known as Meta’s Instagram and Facebook, then LinkedIn, TikTok, and X/Twitter, have all integrated some form of scheduling since they came to be. … Read more
Buffer has been in business for 13 years now, and we’ve had transparent salaries for 10 of those. This means that for over a decade, all Buffer salaries have been publicly viewable, and we’ve shared our approach to salaries and the formula we based them upon openly. We’ve maintained transparent salaries through significant market (and … Read more
OK, I’m going to call it: Threads is here to stay. After a record-breaking start, Threads is fast proving that it was no fly-by-night fad but a force to be reckoned with among the other social media giants. Threads by Instagram now has an estimated 160 million monthly active users and counting. To put that … Read more
What would it be like if your prospective buyers could meet your brand? What would your business talk about, which jokes would your brand share, and what questions would your company ask? Your company’s LinkedIn page is exactly the place where your target audience gets to know your brand — digitally. It’s one of the … Read more
Buffer changed a lot in the last year. In total, we released 26 fantastic features. We worked on 100s of small improvements and bug fixes. And wrote over 10,000 lines of code. To round up the year, we thought we’d run through the 11 most popular launches we released in 2023. New features AI Assistant … Read more
As part of my comprehensive Buffer onboarding — which had me up and running at full speed in a matter of weeks — I was tasked with setting up intro calls with the company executives. The prospect of sitting down (even virtually) with our CEO and other senior Bufferoos was daunting for a newbie. I … Read more
With so many years of being remote, we’ve experimented with communication a lot. One conversation that often comes up for remote companies is asynchronous (async) communication. Async just means that a discussion happens when it is convenient for participants. For example, if I record a Loom video for a teammate in another time zone, they … Read more
Starting an online journey can be daunting, especially when staring at zero followers, zero likes, and zero comments. But what if we told you that you don’t need an existing following to make a significant impact online? Meet Phil Agnew, a creator who started from scratch with the most difficult format possible – a podcast … Read more
I’ve been a Customer Advocate at Buffer for nearly five years. Throughout that time, I’ve worked hard to find the best way to guide customers to unlock the full potential of our platform to help them achieve their goals. I found a specific passion for our customers in the onboarding part of their journey by … Read more
For many years, as a small startup, we did not do any sort of formal performance reviews. Instead, we did regular one-to-one meetings between managers and teammates, usually on a weekly basis. We also gave feedback to each other openly and regularly. (We even experimented with doing feedback transparently, but we went away from that … Read more
Finding the perfect social media management tool can be a challenging task, with numerous options and features to consider. As a (let’s face it) biased Buffer employee, I’ve tried my best to compare the two from a neutral point of view to help you make an informed decision. In this article, we’ll explore the key … Read more
Social media management tools are a game-changer for those looking to post consistently, but not all tools are created equal. In this blog, we’ll compare Buffer with Later to help you decide which one best suits your needs. To kick off, here are seven key differences between the two products that all potential users should … Read more
Meet Karinna Briseno, a Technical Advocate at Buffer who redefines success by balancing personal growth, mental health, and career accomplishments. With a four-day workweek, she proves you can have exciting roles, a digital nomad lifestyle, and even time for off-the-grid hobbies. Dive into Karinna’s unique journey at Buffer. 💡 Check out Karinna’s Start Page and … Read more
🚀 We’re thrilled to announce that Buffer now supports full scheduling for Instagram Stories. 🚀 We’re one of the first platforms to offer this game-changing feature, and as avid Instagram users as avid Instagram users ourselves, we know firsthand the growing impact of Instagram Stories. With over 500 million people creating and watching stories on … Read more
Meet Darcy Peters, Senior Customer Advocate Manager at Buffer, whose diverse journey from fitness entrepreneur and Marine Corps officer to Customer Advocacy maven is a testament to resilience and adaptability. In this candid interview, Darcy shares her experiences balancing work, family, and personal growth while embracing challenges and nurturing a fulfilling career at Buffer. 🖊️ … Read more
In 2019, we introduced sabbaticals at Buffer. The concept is to reward long-tenured teammates and invite them to take a well-earned break from work. Most professionals have to leave their jobs to take a break longer than a typical one- or two-week vacation. Sabbaticals allow teammates to take that break and return to Buffer, refreshed … Read more
