Businesses Still Can't Nail Effective Communication [New Data]

Businesses Still Can't Nail Effective Communication [New Data]

Whatever your niche or industry, there’s no debate: Effective communication —both internal and external — is critical to your company’s success. With more technology available than ever before, you’d think it would be easy to master. But new data published by Project.co reveals that businesses in 2023 are still struggling to effectively communicate — with … Read more

Common Digital Threats And How Businesses Can Protect Themselves

Businesses are always under siege when it comes to digital threats. The digital age has brought about much advancement that has made life faster and more convenient. However, with these advancements comes the threat of cyber attacks. The majority of these attacks can have disastrous consequences for businesses. It is crucial for companies to protect … Read more

Shelfies: Why and Where Local Businesses Should Publish Them

If you own or market a local brand, your camera has never been a greater business asset. Early smartphones may have inspired the selfie, and it’s a fantastic idea to photograph the owner and staff of a local business to prove both its authenticity and approachability, but in a commercial context, it’s the “shelfie” that’s … Read more

7 Businesses That Make Money Right Away (In 1-3 Months or Less)

Times are bleak, and it’s comforting to think about building something new. But how do you decide on the right business idea? How long will it take to bring in profits? If you’re looking to explore businesses that make money right away, you’ve come to the right place. You’ve probably skimmed plenty of listicles by now … Read more

How These Small Businesses are Growing Their Impact

🖊️ Small Business, Big Lessons is a podcast from Buffer that goes behind the scenes with inspirational small businesses to explore how they are questioning the best ways to build a business and uncover the big lessons we can learn from their journeys (so far). Check out episode five here. Some businesses may be small … Read more

7 Real Examples of Small Businesses Cultivating Community

🖊️ Small Business, Big Lessons is a podcast from Buffer that goes behind the scenes with inspirational small businesses to explore how they are questioning the best ways to build a business and uncover the big lessons we can learn from their journeys (so far). Check out the first episode here. Building and managing a … Read more

The Top Traffic, Conversion, & Lead Trends in Q3: Data & Takeaways from 120,000+ Businesses

When it comes to Q4, Halloween isn’t the only spooky thing haunting marketers. In fact, the most intimidating part of Q4 is the pressure to end the year with great results, while also taking on immense annual planning to start the new year off right. And, on top of the normal stressors of Q4, businesses … Read more

Why these Small Businesses are Turning Down Big Money

🖊️ Small Business, Big Lessons is a podcast from Buffer that goes behind the scenes with inspirational small businesses to explore how they are questioning the best ways to build a business and uncover the big lessons we can learn from their journeys (so far). Check out the second episode here. In 2014, Buffer was … Read more

5 Small Businesses to Support this Hispanic Heritage Month

Every year, the U.S. observes Hispanic Heritage Month from September to October. The celebration got its start in California when congressman George. E. Brown introduced legislation to create a week acknowledging the positive contributions of the Hispanic community. That same year, President Lyndon B. Johnson proclaimed September 17, 1968, as Hispanic Heritage Week. In 1988, … Read more

Why I Think More Mission-Driven Founders Should Start Businesses Instead of Nonprofits

When I set out to start my own venture, I knew I wanted to dedicate myself to something where I could have real impact. I’d spent the years leading up to this point as a corporate attorney, a career I enjoyed, but I was itching to work on my own idea. I also had a … Read more

Facebook Groups for Small Businesses in 2022: The Benefits + Examples

Any company can sell its customers a product or service, but a great brand offers its followers something even better – a sense of community and belonging. After all, a major goal for all businesses is customer retention, that is, having loyal customers who repurchase from your brand time and time again. There are many … Read more

The Beginner’s Guide to Instagram Reels for Businesses

A lady gingerly dips her hand into a pool of water. Hundreds of small fish – yellow, orange, and white – are lapping the pool. Seeing the hand, the fish scramble towards it in anticipation of what it might bring. The lady looks towards the camera, her smile radiant and infectious. This is the viral … Read more

Google Lets Businesses Set Auto Responses To Common Questions

Google is rolling out a new feature for Business Profiles that allows you to set up automated responses to frequently asked questions from customers. Using this feature, you can suggest questions for people to ask when messaging your business via your Google Business Profile. Similar to how a customer service chatbot works on business websites. … Read more

How These Small Businesses Give Back: Real Examples from 5 Businesses

Your small business is the perfect outlet for your passion and creativity. With your products and services, you’re able to positively contribute to your customers’ lives. Simultaneously, your company can also be a great channel for championing a cause that you and your team care about. Through your brand, website, and social media channels, you … Read more

How I Manage Work, Finances, and Travel with 4 Kids and 2 Businesses

Travel has always been a fundamental part of my life. A love for not only destinations, but for the journey to reach them, is what led me to found my company, SteamLine Luggage. So during the pandemic, being stuck at home while still promoting travel inspiration to my customers felt surreal.   In October of … Read more

How These LGBTQ+ owned Businesses Did Pride on Social Media

💡 This piece was a collaborative effort between me and Tamilore. The first-ever Pride parade – also known as the Christopher Street Liberation Day March – occurred in New York in June 1970 during the one-year anniversary of the Stonewall Riots. It was a way for the community to reflect and honor the bravery of … Read more

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