A number of individuals opt for freelancing owing to its flexibility. They want to be their own boss, fix their own schedule, and thrive on projects they like. Sadly, the reality of working as a freelancer is very different than what it appears. Each client you have acted like a new manager, and each of … Read more
Consulting can be an incredibly satisfying career. There are very few jobs that are more rewarding than getting stuck into a client’s business problems and working out how to help them. However, landing clients isn’t always easy, and sometimes you can find yourself scratching your head, trying to understand how you got overlooked for a … Read more
Drive business growth by offering an online brand and reputation intelligence platform that re-imagines customer connections through AI-powered deep listening, especially if you run an agency or are a reseller. In today’s ever-evolving tech landscape, it’s easy for agencies to feel overwhelmed by the vast array of options and partners. If you’re working with multi-location … Read more
This post was sponsored by SE Ranking. The opinions expressed in this article are the sponsor’s own. If you’re hoping to win over new clients in 2023, the key is to demonstrate your expertise and value, right out of the gate. Pitching a comprehensive SEO audit of your prospective client’s website is a great way … Read more
This post was sponsored by Accelo. The opinions expressed in this article are the sponsor’s own. Fear is a prevalent collective emotion these days. And it’s no wonder: The mainstream media feeds us alarmist content daily. In business, you might feel a similar kind of dread when you compare your agency offerings to bigger, lower-cost … Read more
We’ve said it before and we’ll say it again: Conversions are your bottom line. You can have the best SEO, the best relationships, and more social shares than you’d ever thought possible, but it all won’t mean much if no one is converting. For many companies, conversions mean making a purchase, but the term can … Read more
Finding clients is likely your business’s biggest time suck. It’s the most essential task, yet it’s one that makes you absolutely no cash. The faster you find clients, the more time you’ll have to actually earn money. Finding and winning top-notch clients is a skill, and it’s more valuable than any freelancing or consulting talent … Read more
We’re back—this time with our three-month update on email client popularity! We analyzed nearly five billion email opens around the world with Litmus Email Analytics from August to October 2022. Let’s take a look at the shifts that took place since our last update. Before diving in, there are two things we always like to … Read more
Content marketing is an essential part of any SEO strategy. Without it, how are you going to attract customers looking for answers to their questions, and who are potentially in the market for your products or services? At Tao Digital Marketing, we’ve recently generated some great results for one of our clients operating in the … Read more
Enthusiasm, personality, accountability. According to Beccy Gibson, managing director at marketing agency Tempt, these characteristics can give a small agency the edge in delivering results for clients. We spoke to Beccy about life as a marketing agency founder and how Buffer helps their team keep their clients happy. Tell me a bit about your agency, … Read more
Local businesses are often the most interesting SEO clients to work with due to the creativity and strategy it takes to appeal to a local market. While the basics – Google Business Profile optimization, localized content, etc. – still apply, local businesses must often think outside the box when trying to rank locally. Acquiring these … Read more
The work is done. The invoices are sent. The rent is due. And the bank account is empty. Entrepreneurs, small-business owners, and consultants alike all know that a predictable flow of cash can be hard to achieve. It’s especially difficult when you find yourself working with clients who don’t pay on time—or those who don’t … Read more
My biggest fear is not getting clients. Ask any new consultant what they’re worried about and they’ll probably all reply: how to get consulting clients. When you’re just starting out as a freelancer, it can feel impossible to find clients for your fledgling business. After working as a freelance marketing consultant for a few years, … Read more
No funnels or money for ads? No problem. In this video Hassan Bash, Founder & CEO of Bash Revenue shares his simple way to earn clients. WHAT IS DIGITALMARKETER: DigitalMarketer is the premier online community for digital marketing professionals. It’s a place where you can learn how to market like a pro, connect with industry … Read more
