The power of social commerce in the UK: growth opportunities in 2024

What is social commerce? Stats, trends and tips marketers should know for 2023

Social commerce has emerged as a powerful force in the retail landscape, transforming the way consumers shop and businesses sell. In the United Kingdom, social commerce is experiencing rapid growth. This is driven by the increasing popularity of social media networks and the convenience of shopping directly within them. Delving into the world of UK … Read more

81 Social Commerce Stats Marketers Should Know in 2023

81 Social Commerce Stats Marketers Should Know in 2023

Everyone wants a personalized and custom experience online, so it’s no wonder that social commerce has taken over the online shopping world. Channels like Facebook, Instagram, Pinterest, Twitter, and WhatsApp already have thousands of businesses marketing on their platforms, and many have adopted shopping and payment functions that allow people to buy a product or … Read more

Social Commerce: What It Is & How to Use It in 2023

Social Commerce: What It Is & How to Use It in 2023

Recently, I set an iPhone time limit on my social media use to “45 minutes.” I figured 45 minutes would be more than enough. Almost an hour? Between working at HubSpot, catching up with friends, and attending exercise classes, 45 minutes would be plenty of social media consumption. Unfortunately, I learned quickly that I spend … Read more

Why Social Shopping Could be the Future of E-Commerce [Top Trends & Data from 500+ Social Commerce Pros]

Why Social Shopping Could be the Future of E-Commerce [Top Trends & Data from 500+ Social Commerce Pros]

Have you ever gone on social media with the intent of scrolling for entertainment, but left the app with a new purchase? When I scroll through my TikTok For You page, I come across videos with products that pique my interest, not realizing that the button for me to purchase that item is right above … Read more

What is social commerce? Stats, trends and tips marketers should know for 2023

What is social commerce? Stats, trends and tips marketers should know for 2023

Online shopping has gone social. Imagine scrolling through Instagram, finding something you love. You complete your purchase all within the app and avoid navigating to a product landing page. That’s the exact type of experience social commerce offers. It simplifies the purchase journey by eliminating extra steps and makes consumers more likely to complete their purchases. … Read more

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