Seo-Driven Branding: How To Use Search Insights To Craft Your Brand Story

Seo-Driven Branding: How To Use Search Insights To Craft Your Brand Story

In the digital marketing realm, grasping your audience’s preferences and behaviors demands a deep dive into search insights – it’s about decoding their likes and habits from the intel you’ve gathered. By tapping into these insights for your branding, you’re gonna make sure that not only does your brand story hit home with the people … Read more

How to Craft an Effective Email Marketing Strategy – Litmus

Litmus

Email marketers don’t wear many hats—they wear them all. We asked email marketers what they’re responsible for in this year’s State of Email Workflows report, and out of a list of eleven options from design to development to deliverability, 22% said they handle ‘all of the above.’  When nearly a quarter of all email marketers … Read more

How to Craft a Brand Manifesto [Guide + 10 Examples]

How to Craft a Brand Manifesto [Guide + 10 Examples]

To inspire your audience to be loyal to your brand, you need to have a core message that focuses on your brand’s purpose and shows why your brand is worth following. To do this, you’ll need to craft a brand manifesto that expresses your brand’s values. A compelling brand manifesto will appeal to your audience’s … Read more

How to Craft a Click-Worthy Google Business Profile Post

How to Craft a Click-Worthy Google Business Profile Post, According to Joy Hawkins, a GBP Expert

A Google Business Profile is a hidden gem that many small business owners can use to their advantage. Just as search engine optimization can fuel your growth in the Google rankings, Google Business Profiles are another way to direct eyes from organic searches to your business. We’ve highlighted the impact of Google Business Profiles for … Read more

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