To thrive as a small business, you need press coverage. But, unfortunately, coverage doesn’t just come naturally – you need to work for it. If you‘re a business owner, you probably found this article because you want to learn how to send a press release that will boost your brand’s visibility and generate press coverage. … Read more
Every business that has seen even a little success knows that its success depends on its ability to identify, capture, manage, and distribute leads effectively. Once they find the lead, assigning it to the right sales rep is their utmost priority. In the past, businesses have used manual processes to distribute leads to their sales … Read more
Connecting leads to the product or service they are looking for – or matching them with an agent or representative who can help them best – is crucial for any business, whether it be insurance, real estate, or consulting. Your leads must get to the right destination quickly and without hurdles, or you’ll risk losing … Read more
