The recent rise of apps and tools powered by artificial intelligence has provided online retailers with incredibly nifty ways to streamline their processes and boost results across the board. As AI technology continues to develop, ecommerce business owners are quickly realizing that they must stay up-to-date with the latest trends to remain competitive. However, with … Read more
Ecommerce conversion rates are the ultimate top-line metric for online store owners. With this data, you can see if the changes you make to your site positively or negatively impact how many visitors become customers. Although crucial, there’s often confusion around what’s considered a reasonable conversion rate. Before you evaluate if your ecommerce conversion rate … Read more
Wondering how to do SEO for ecommerce? Looking for expert insights on ecommerce SEO? Uncertain how to make your online store more successful? From acknowledging that the traditional customer journey is dead, to fast pivoting due to Google’s constant updates, to reassessing benchmarks after the pandemic digital boom and the subsequent fall, experts from award-winning … Read more
You might have all of the basic necessities to launch your startup, but where to begin? You’ve got a great idea, a business plan, and enough money saved, but do you have an ecommerce strategy to hit the ground running? Many important decisions await you: from selecting the right platform to producing images and marketing … Read more
This holiday season is your perfect opportunity to set a sales record. But the conversions won’t just fall into your lap—you’ll be competing with other online businesses and will need to be in prime form. Be aware that there are dueling forces converging on your business this holiday season. First, global supply chains are still … Read more
Ecommerce is expected to grab even more of the retail pie, with a projected growth of nearly $11 trillion between 2021 and 2025. An increasing number of ecommerce sites want a piece of this pie, making it critical that your search strategy delivers. Add to this the fact that advertising costs are reaching the realm … Read more
Google published a new video offering six tips for how to make ecommerce sites eligible for special presentations in the search results. The video began by highlighting three key elements that help ecommerce product pages stand out: Images help site visitors understand products Star ratings increase trust Pricing and availability helps shoppers choose between sellers … Read more
You don’t have to have an MBA from Wharton to spot the opportunities the Chinese market presents for ecommerce. The world’s most populous nation, the People’s Republic of China, has the world’s second-largest economy, with a GDP of nearly $16 trillion. And what’s truly astonishing is that most of its economic growth has occurred over … Read more
Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ Want to know why Shopify should be your number one choice for your eCommerce business? We have three of the top reasons to choose Shopify from the Head Coach of Merchant Mastery, Simon Trafford! Simon Trafford is the Co-founder and Head Coach at Merchant Mastery … Read more
Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ We want to help you take your tiny eCommerce store to a MASSIVE conglomerate! Here are three email automations you can set up to make your customers need more from you! Simon Trafford is the Co-founder and Head Coach at Merchant Mastery and one of … Read more
You’ve done the hard part – you’ve developed a product, bought the domain name, found the manufacturer, and your inventory is set to go. Unfortunately, without a functional and, yes, pretty Shopify store, you may not see the success you deserve. A Shopify store is not only the way you present your product to your … Read more
When your ecommerce sales need a boost, it can be difficult to know where you should focus, what to change, and how an optimized site should function. Below is a list of nine things to start with that are sure to drive incremental sales: 1. Smart Use Of The Intrusive (And Often Annoying) “Pop Up” … Read more
There’s an ocean of data available to ecommerce store owners. The number of sales by day, week, month. The average value of all items purchased. Cart abandonment. Buy-to-detail rates. Funnel dropouts – on and on the list goes. But, you don’t want to get lost in the depths of information available to you. These seven … Read more
It is a known fact that the global consumers are favoring ecommerce, and the reasons for ecommerce business success are many. According to a Statista forecast, the retail ecommerce revenue in the US is expected to cross 1.3 trillion dollars by the end of 2025. Image via Statista While brick-and-mortar stores are gradually losing their … Read more
Check out our brand new eCommerce Marketing Mastery Certification: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ STOP NEGLECTING YOUR COLLECTION PAGES! We have seen the impact of optimizing and maximizing your collection pages, and Lauren swears by this method! Lauren Petrullo is the CEO and Founder of Award Winning Marketing Agency, Mongoose Media LLC based in Orlando, Florida. She is also … Read more
Scott Cunningham Scott is the Co-Founder and Managing Director of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Founder and Managing Director of Social Lite Communications, a full-stack digital marketing and design agency … Read more
Scott Cunningham Scott is the Co-Founder and Managing Director of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Founder and Managing Director of Social Lite Communications, a full-stack digital marketing and design agency … Read more
Do you need a business plan for your eCommerce business? If you’re like most small business owners, you are probably looking for ways to sell online but don’t know how to get started with it. An eCommerce store is an essential tool for growing your business. It gives you a competitive edge over your competitors … Read more
