Social commerce for marketers has become a strategic growth lever, evolving from a customer retention and engagement channel to a source of revenue generation. Social media sales defy traditional ecommerce with the entire shopping journey taking place in just a few clicks and in one platform, making online shopping more simple than ever. Social media … Read more
With the increase in AI-generated search results and the growing popularity of answer engines, multinational businesses experience declining organic traffic and revenue from organic searches in more established markets. It might be time to take a page from the investment market’s playbook and focus resources to target emerging markets. Market Opportunity Market volatility in the … Read more
![How To Navigate Social Media Trends & Emerging AI Technologies [Podcast]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/07/How-To-Navigate-Social-Media-Trends-Emerging-AI-Technologies.jpg "How To Navigate Social Media Trends & Emerging AI Technologies")
Embracing the Future of Social Media Marketing How do you prepare your social and marketing team for AI? There are a ton of AI tools out there, but not all of them are useful. Jamie Gilpin, CMO at Sprout Social, joined me on the SEJ Show to talk social, search, and how AI can play … Read more
Keeping up with the demands of technology is an arms race. For content creators, that race determines their success in the market. Emerging media trends seem to change with the wind, which can make it a challenging task to both be adaptive and stay on brand. Quality content and staying up-to-date at the rate that … Read more
