Founded in 1987 in Austin, Texas, South by Southwest (SXSW) is an annual conference that brings together more than 300,000 professionals in the film, TV, music, education, and tech industries. In 2024 alone, featured speakers include include Jane Fonda, Dwyane Wade, Alex Cooper, and Daisy Ridley. All of which is to say: It‘s a massive … Read more
This post was sponsored by News and Editorial SEO Summit. The opinions expressed in this article are the sponsor’s own. When it comes to SEO, there is no universal solution or one-size-fits-all approach. Search engine optimization strategies vary significantly among industries, particularly for news publishers. That’s why, if you work in the publishing industry, the … Read more
Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries … it’s FREE! When marketers have an event (or series of events) in the works, they may wonder how they can best market the event and promote their product or services during it. There are definitely best-practices for … Read more
When it comes to work events, trade shows, or promotional campaigns, they can really be hit or miss. It’s not solely the product that motivates people to come back to a brand, but rather the way they experience it. This is where experiential marketing comes in. While a surprising number of people haven’t heard of … Read more
Understanding how users engage with a website is essential for any business, especially when assessing the effectiveness of advertising efforts. To assist advertisers with this, Microsoft introduced new insights for Universal Event Tracking (UET) tags designed to meet these business requirements more effectively and boost website traffic and conversions. Scheduled for rolling activation starting on … Read more
Registration is now open for Litmus Live 2023! On September 11th-13th, 2023, the best event for email marketers, designers, and developers will be happening in-person in Boston and virtually. Over the course of three days, you’ll get inspired by email pros with in-person live sessions (or live streaming for our virtual attendees), one-on-one Q&A sessions … Read more
Most professionals in charge of events say their firm is planning to increase or do the same number of virtual events in the next 12 months as it did in the past 12 months, according to recent research from Airmeet and Forrester. The report was based on data from a survey conducted in August 2022 … Read more
This post was sponsored by puntorojo. The opinions expressed in this article are the sponsor’s own. Ready to upgrade your SEO knowledge at the largest, multilingual SEO event in 2022? If you work in SEO or just want to keep learning about it, SEOday is the online conference you’ve been looking for. For the first … Read more
