Google AI Overviews Favor Major News Outlets: Study Reveals

Google AI Overviews Favor Major News Outlets: Study Reveals

New research reveals that Google’s AI Overviews tend to favor major news outlets. The top 10 publishers capture nearly 80% of all news mentions. Meanwhile, smaller organizations struggle for visibility in AI-generated search results. SE Ranking analyzed 75,550 AI Overview responses for this study. They found that only 20.85% cite any news source at all. … Read more

Does Google Favor UGC? Reddit Leads In Search Growth [STUDY]

Does Google Favor UGC? Reddit Leads In Search Growth [STUDY]

This past year was a big one for SEO, with major changes in how Google ranks content. According to SISTRIX’s latest IndexWatch report, the year’s biggest winners were platforms focused on user-generated content (UGC), AI-powered tools, and large ecommerce brands. Reddit emerged as the leader among standout performers, but its dominance raises questions about Google’s … Read more

Why Google Seems To Favor Big Brands & Low-Quality Content

Why Google Seems To Favor Big Brands & Low-Quality Content

Many people are convinced that Google shows a preference for big brands and ranking low quality content, something that many feel has become progressively worse. This may not be a matter of perception, something is going on, nearly everyone has an anecdote of poor quality search results. The possible reasons for it are actually quite … Read more

Instagram Changes Ranking Algorithm To Favor Original Content

Instagram Changes Ranking Algorithm To Favor Original Content

Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of Instagram, Adam Mosseri, announced the ranking change is one component of a larger effort to reward originality and give credit where it’s due. Mosseri states: “People expressing themselves is the heartbeat of Instagram. It’s what … Read more

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