A Data-Backed Guide to Newsletter Content Strategy: 17 Formats & Topics Driving ROI for Hundreds of Newsletter Creators

A Data-Backed Guide to Newsletter Content Strategy: 17 Formats & Topics Driving ROI for Hundreds of Newsletter Creators

Newsletters are having a moment. My inbox is near saturation point, and I still keep discovering more newsletters I want to subscribe to. Based on a survey of 500+ newsletter operators and a handful of interviews with experts, I am sure of at least one thing: Newsletters aren’t going anywhere anytime soon. If you want … Read more

6 of the Best Video Formats for 2025

6 of the Best Video Formats for 2025

As a video marketer, you know there’s no cookie-cutter approach to crafting engaging videos, but you should always ensure you‘re using the best video format for your content, regardless of the kind of video you’re creating. There is no one-size-fits-all video format— not every computer, video platform, or website browser supports every video format. Fortunately, … Read more

The Role Of Blog Content And Multiple Search-Friendly Formats In 2024

The Role Of Blog Content And Multiple Search-Friendly Formats In 2024

There has always been an intimate bond between content and SEO. Today, I want to share some thoughts and tips on blogs, content, and search-friendly formats in particular. Furthermore, I will share insights into how generative AI has added a new element to this relationship. Google’s recent updates about helpful and valuable content have reignited … Read more

Google Now Allows Mixing Structured Data Formats

Google Now Allows Mixing Structured Data Formats

Google announced that it’s okay to merge two kinds of Schema.org structured data now and that it will validate at the major structured data validators. Now your choices aren’t restricted to exclusively using JSON-LD or Microdata structured data. It’s unclear if RDFa is included although it’s said to validate. Syntax Graph Merge Aleyda Solis tweeted … Read more

Exploring Innovative Content Formats For Effective Marketing Beyond Blogs

Exploring Innovative Content Formats For Effective Marketing Beyond Blogs

Achieving a top position on the search engine results pages is more competitive and challenging than ever before. To break your way through the clutter of similar content, Google must deem your content the most relevant of the bunch. Gone are the days of haphazard content creation. To excel in today’s evolving digital landscape, content … Read more

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