The 13 Best Free Graphic Design Software for Marketers and Beginners

The 13 Best Free Graphic Design Software for Marketers and Beginners

When it comes to website success, what you see is what you get. If the budget is tight or non-existent, free graphic design software can make a real impact on how you present yourself in digital spaces. As an admittedly lousy product photographer, please believe me when I say that graphic design software is a … Read more

What is a RACI Chart? Project Uses, Examples & Free Template

Your project’s success hinges on a single crucial factor: clarity. When we say clarity, we’re talking about crystal-clear instructions on who does what. Everyone involved in the project, from employees to stakeholders, should know their roles and responsibilities inside out. Any confusion or oversight can lead to misunderstandings or conflicts, derailing your project faster than … Read more

How to Write a Letter of Recommendation [+ Free Template]

I’ve been helping people create letters of recommendation for jobs they want, internships, promotions, and more, for over ten years. I’ve learned during this time that if you’re not selling yourself effectively, you won’t make a lasting impression. A recommendation letter differs from a resume or a cover letter because it comes from someone who … Read more

A 9-Step Guide to Writing an SEO Proposal [Free Template]

Imagine you have hundreds of files in a folder labeled “Important Files.” Some of the files are named by date, some by subject, and some by author. You have to sift through all of them to find a review of the new neighborhood pizza place. Without a consistent filename or organizational structure, you’re not going … Read more

How to Manage Your Entire Marketing Budget [Free Budget Planner Templates]

The words “marketing budget” might strike fear into the heart of any marketing leader, but it’s non-negotiable when creating a marketing strategy for your company. In fact, when budgeting season rolls around, I hunker down. I know that the budget I set affects what my team can accomplish and our value to the company. Without … Read more

20 Best Social Media Marketing Courses to Take Online [Free & Paid]

Taking a social media marketing course will help you level-up your existing skills or jumpstart a career in marketing management. And this is a good time: According to the Bureau of Labor Statistics, a 10% rate of job growth is expected for social media marketing managers from 2020 to 2030. To help you stand out … Read more

12 InDesign Templates for InDesign, PowerPoint, and Google Docs [Free Download]

Of all landing page submissions, 55% come from lead magnets, and ebooks are one of the best lead magnets you can offer. You don’t need to be a designer by trade to design beautiful ebooks yourself. With the right resources, like free ebook templates, and the right approach, you can deliver valuable content to your … Read more

20 Free & Paid Small Business Tools for Any Budget

Free and paid tools for small businesses save time, streamline operations, and, importantly, save money. From my experience running a small business, I know it doesn’t always feel productive to invest time and money into a new tool, but the advantages far outweigh the disadvantages. I know how overwhelming it can be to choose the … Read more

Writing the Ultimate One-Pager About Your Business: 8 Examples and How to Make One [+ Free Template]

Whether you’re a business owner or a sales rep, you’re always pitching your services, telling potential clients what you offer as succinctly as possible. Trust me, I’ve been there myself, trying to sum up my copywriting business in as few words as I can. That’s where the business one-pager has come to my rescue. I’ve … Read more

16 Free Title Generator Tools For Writing Better Headlines

With audiences scrolling through content so quickly (on both search engines and social), an engaging headline is the first – and sometimes only – chance you have to capture their attention and get them to your webpage. I’ll admit it: When it comes to consuming online content, I’m typically just scrolling and skimming rather than … Read more

7+ Free Social Media Calendar Templates to Help You Plan Your Content

I won’t bore you with a lecture about why you need a social media content calendar. You know you do. You likely landed here because you’re looking for a social media content calendar template, a quick starting point for mapping out your content plan for the coming weeks or months.  If you are on the … Read more

How to Create a Content Style Guide [+Free Guide & Examples]

If you write, edit, or manage content for a brand, you likely run into lengthy content discussions over everything from voice to exclamation marks and em dashes. At least, I’ve done my fair share of debates with colleagues over language preferences. But is it trivial? I don’t think so. After all, there’s a difference between … Read more

128 Top SEO Tools That Are 100% Free

Software makes the SEO world go round. From analyzing your website data to performing research, effective SEO relies on a series of tools to assist humans in decision-making. Paid subscription tools can be highly effective and usually come with support. But if you don’t have a large monthly budget, they might be out of the … Read more

116 Top Free SEO Tools

Software makes the SEO world go round. From analyzing your website data to performing research, effective SEO relies on a series of tools to assist humans in decision-making. Paid subscription tools can be highly effective and usually come with support. But if you don’t have a large monthly budget, they might be out of the … Read more

Why Gen-Zs Will Not Break Free from the Snapchat Trap!

332 million. Yes, that’s the number of users that Snapchat sees on its platform daily. You read that right, daily. Every day. Snapchat has become one of the most used social media applications on the internet.  It was first launched in 2011, and since then has garnered millions of loyal users. The social media platform … Read more

WordPress on Your Desktop: Studio By WordPress & Other Free Tools

WordPress announced the rollout of Studio by WordPress, a new local development tool that makes it easy for publishers to not just develop and update websites locally on their desktop or laptop but is also useful for learning how to use WordPress. Learn about Studio and other platforms that are make it easy to develop … Read more

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