David Vs. Goliath [Part 2]: Algorithm Updates Have Become The Biggest Risk In SEO

Kevin Indig's Growth Memo for SEJ

Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! Taking a break from analyzing leaked Google ranking factors and AI Overviews, let’s come back to the question, “Do big sites get an unfair advantage in Google Search?” In part 1 of David vs. Goliath, I found that bigger sites indeed grow faster than smaller … Read more

David Vs. Goliath: Does Google Give Big Sites An Unfair SEO Advantage?

Kevin Indig's Growth Memo for SEJ

Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! The voices criticizing Google for killing small sites are shouting louder. Cases like HouseFresh or Retro Dodo garnered a lot of attention and made compelling cases. Hardcore updates and the growing rift between SEOs, publishers, and Google add kerosene to the fire. The most … Read more

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