L.L.Bean’s social team went off the grid: Here’s how you can do it, too

L.L.Bean’s social team went off the grid: Here’s how you can do it, too

What would your boss say if you proposed taking a month off of social media? At L.L.Bean, the answer was yes. Though the idea might seem infeasible for many social marketers, the L.L.Bean team went “off the grid” for the second year in a row this May in honor of Mental Health Awareness Month. This … Read more

The Ad Grid | Build Traffic Campaigns that Convert and Scale

The Ad Grid is the method DigitalMarketer uses to increase our ad success rate 20 times over.It’s how we plan, test, and measure paid traffic campaigns. It’s the way we organize and systemize our traffic strategy. The Ad Grid takes the guess work out of creating an ad campaign.It looks like this:But, the Ad Grid is … Read more

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