How to Create a How-to Guide: 21 Tips [+Examples]

How to Create a How-to Guide: 21 Tips [+Examples]

The irony doesn‘t escape me that I’m currently writing a how-to guide on … how-to guides. Fortunately, I’ve had my fair share of experiences writing how-to guides for HubSpot over the years. Some of my favorites include How to Give a Persuasive Presentation, How to Develop a Content Strategy: A Start-to-Finish Guide, and How to … Read more

Google Downgrades Visibility of HowTo and FAQ Rich Results

Google Downgrades Visibility of HowTo and FAQ Rich Results

Google officially announced that it is downgrading the visibility of two forms of rich results, the HowTo and the FAQ. The FAQ rich results will essentially be phased out for most (but not all) websites while the HowTo will be completely removed from search results in mobile devices. According to Google: “…we’re reducing the visibility … Read more

Dark Mode Email: Your Ultimate How-to Guide – Litmus

Litmus

Dark Mode. The tech industry started buzzing with these two words back whenApple added Dark Mode to its desktop email client in 2018.The following year, Dark Mode came to iOS Mail and other industry heavyweights, including Gmail, announced support for Dark Mode.  Litmus’ Trends in Email Engagement report indicates that of the opens tracked, about … Read more

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