Strategizing Your Instagram Marketing

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Spread the love The social network landscape is constantly changing, and Instagram is currently the fastest growing social network. There are 1 billion active users on Instagram, so it’s no surprise that marketers should take part in this growing phenomenon. While Facebook, Twitter, and LinkedIn are still great ways to connect with customers and build … Read more


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Do Instagram Carousels Get More Engagement?

Do Instagram Carousels Get More Engagement? (Yes, but it’s Complex)
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Spread the love We recently launched direct Instagram carousels scheduling in Buffer. Now you can scheduled carousel posts to be published automatically in Instagram—no need for reminders. Buffer customers have been asking for carousel direct scheduling for a while (it was the most requested feature in our last customer survey), and we’re not surprised! There’s … Read more


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6 Instagram Story Ideas To Try Out for Your Next Post

6 Instagram Story Ideas for Your Next Post
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Spread the love If you’ve ever gotten lost in the rabbit hole of swiping through Instagram Stories, you know that they can be impactful as a user. From signing up for a product waitlist to buying a product recommended by your favorite influencer, Stories are a great way to quickly share content, and engage and … Read more


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Instagram Changes Ranking Algorithm To Favor Original Content

Instagram Changes Ranking Algorithm To Favor Original Content
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Spread the love Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of Instagram, Adam Mosseri, announced the ranking change is one component of a larger effort to reward originality and give credit where it’s due. Mosseri states: “People expressing themselves is the heartbeat of … Read more


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Ask Buffer: Should I hide my likes on Instagram?

Ask Buffer: Should I Hide My Likes on Instagram?
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Spread the love Question: I’ve noticed some Instagram posts no longer have the number of likes visible anymore. I’ve been considering hiding my likes too, but I’m not sure if that’s a good idea from a marketing perspective. Would doing so impact the way advertisers or customers view me and my business? Anyone who has … Read more


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6 Great Earth Day Posts from Small Businesses on Instagram

6 Ways Small Businesses Are Celebrating Earth Day
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Spread the love Earth Day is one of the (many) days when businesses can create or reaffirm a commitment to practicing sustainability. Business owners must take time out to create awareness, especially when climate action is more important than ever. Along with the environmental implications, sustainability is growing in awareness among consumers. A 2021 study … Read more


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Instagram Reels: What’s The True Impact on Small Businesses

Instagram Reels: What’s The True Impact They Can Have for Small Businesses?
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Spread the love Nowadays it’s impossible to scroll through your Instagram feed without coming across at least one — if not several — attention-grabbing videos known as Reels. Dubbed the TikTok Clone, Instagram Reels were released in 2020 and consist of short videos up to one minute long. The feature has overtaken the app’s photos-first … Read more


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5 Ways to Get Most Out of Instagram Creator Accounts

Instagram Creator Accounts
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Spread the love Out of all the social media platforms out there, Instagram is the most popular platform in the world. With more than 2 billion monthly active users, Instagram has a huge audience base and offers a high engagement rate. As a result, it has become a hub for creators, influencers, and brands to … Read more


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7 Instagram Post Ideas You Can Apply To Your Business

Instagram Post
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Spread the love Instagram business accounts are booming on the platform. There is a lot of competition among the brands to gain dominance on Instagram. One of the key aspects of running a successful Instagram account is to post good content. There are many accounts out there that bore their Instagram followers by sticking to … Read more


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30 Expert Tips on How to Get 10k More Followers on Instagram

Get more followers on instagram graphic
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Spread the love Save for later In our first two weeks on Instagram, we went from zero followers to more than 10,000 by following a set of rules that we crafted. Then, with some experimentation and elbow grease, we went from 10,000 followers to amassing more than 2.5 million real Instagram followers–setting us up as … Read more


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What Is Instagram Marketing? How To Do Instagram Marketing?

Instagram Marketing
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Spread the love While the world underwent an inevitable digital transformation, businesses immediately turned towards social media platforms, and suddenly companies wanted to find out all they could about Instagram marketing, search engines, Facebook ads, and the like. This certainly was the beginning of a new era in marketing and advertising. Social media platforms have … Read more


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How to Use Your Instagram to Create a Lucrative Career

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Influencer Luke Bakhuizen breaks down the ways he turned his photography profile into a thriving business. October 7, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. There are just short of 1.5 million accounts on Instagram that boast more than 15,000 followers. According to one study, 39 percent of these qualify as active “influencers.” For…


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