How Can Influencer Marketing Help Boost Your Instagram Profile?

Influencer Marketing

Influencer marketing is such a common practice now that everyone knows what it entails. Billions of people use Instagram actively, which means that it is a huge marketplace for emerging and established businesses. However, you can’t just invest a hefty amount without an objective and expect to have customers running towards your business. It doesn’t … Read more

How This Entrepreneur is Growing Her Brand Organically on Instagram

For entrepreneur Assie Khoussa, the boundaries between work and personal life are almost nonexistent. Some of this industriousness comes from necessity – running a baby brand as a single mother is no easy feat, requiring Assie to be in work mode 24/7. But, the success of her small business also stems from Assie’s ability to … Read more

How can I download Instagram stories, highlights, reels, and IGTV anonymously from Instagram in 2022?

What Are Instagram Stories? Nowadays, social media is all about creating and sharing personalized content in the form of photos, reels, videos, and posts. From the Instagram stories, highlights, and reels, you can build up your brand name. For sharing content, tons of social media platforms are there, among which the most widely used ones … Read more

The Beginner’s Guide to Instagram Reels for Businesses

A lady gingerly dips her hand into a pool of water. Hundreds of small fish – yellow, orange, and white – are lapping the pool. Seeing the hand, the fish scramble towards it in anticipation of what it might bring. The lady looks towards the camera, her smile radiant and infectious. This is the viral … Read more

How to Make Instagram Reels That Skyrocket Your Engagement (Updated)

Remember when Instagram stole the whole concept of Snapchat and added Instagram Stories to its platform? The brilliant minds behind the popular photo-sharing social network did it again, but this time they capitalized on TikTok’s rising popularity and added Reels to the app. Steal, borrow, take, innovate—it doesn’t matter. Instagram Reels are here to stay, … Read more

The 4 Biggest Differences Between Facebook & Instagram Ads

So you want to advertise, but you’re not sure which of these two mega social media platforms is “best” for your business. Well, to be honest, no matter how much your budget is… who your audience is… or what you’re offering…  The answer is BOTH… and IT DEPENDS. This article will explain why as well … Read more

Introducing Instagram Reels Auto-Publishing in Buffer

It’s finally here. Yesterday, after two years of waiting, Instagram unveiled its Reels API to all social media management platforms. We were so excited we started building immediately and now … Today, drafting, scheduling, and auto-publishing Instagram Reels are now available in Buffer. Want to try it out? Connect your Instagram account to Buffer, for … Read more

Strategizing Your Instagram Marketing

The social network landscape is constantly changing, and Instagram is currently the fastest growing social network. There are 1 billion active users on Instagram, so it’s no surprise that marketers should take part in this growing phenomenon. While Facebook, Twitter, and LinkedIn are still great ways to connect with customers and build relationships, Instagram is … Read more

Do Instagram Carousels Get More Engagement?

We recently launched direct Instagram carousels scheduling in Buffer. Now you can scheduled carousel posts to be published automatically in Instagram—no need for reminders. Buffer customers have been asking for carousel direct scheduling for a while (it was the most requested feature in our last customer survey), and we’re not surprised! There’s lots of evidence … Read more

Instagram Changes Ranking Algorithm To Favor Original Content

Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of Instagram, Adam Mosseri, announced the ranking change is one component of a larger effort to reward originality and give credit where it’s due. Mosseri states: “People expressing themselves is the heartbeat of Instagram. It’s what … Read more

6 Great Earth Day Posts from Small Businesses on Instagram

Earth Day is one of the (many) days when businesses can create or reaffirm a commitment to practicing sustainability. Business owners must take time out to create awareness, especially when climate action is more important than ever. Along with the environmental implications, sustainability is growing in awareness among consumers. A 2021 study by Deloitte found … Read more

Instagram Reels: What’s The True Impact on Small Businesses

Nowadays it’s impossible to scroll through your Instagram feed without coming across at least one — if not several — attention-grabbing videos known as Reels. Dubbed the TikTok Clone, Instagram Reels were released in 2020 and consist of short videos up to one minute long. The feature has overtaken the app’s photos-first philosophy as 91 … Read more

7 Instagram Post Ideas You Can Apply To Your Business

Instagram business accounts are booming on the platform. There is a lot of competition among the brands to gain dominance on Instagram. One of the key aspects of running a successful Instagram account is to post good content. There are many accounts out there that bore their Instagram followers by sticking to the same type … Read more

30 Expert Tips on How to Get 10k More Followers on Instagram

Save for later In our first two weeks on Instagram, we went from zero followers to more than 10,000 by following a set of rules that we crafted. Then, with some experimentation and elbow grease, we went from 10,000 followers to amassing more than 2.5 million real Instagram followers–setting us up as one of the … Read more

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