Google updated their Googlebot and crawler documentation to add a range of IPs for bots triggered by users of Google products. The names of the feeds switched which is important for publishers who are whitelisting Google controlled IP addresses. The change will be useful for publishers who want to block scrapers who are using Google’s … Read more
Email marketing isn’t dead—far from it. Google+: now that’s dead. While social media platforms have come and gone, and channels like cable TV and radio have ebbed and flowed, email has remained strong. Email is fast approaching its 60th birthday, and it’s not showing any signs of slowing down. But it’s easy to see why … Read more
Reached the end of your high-intent keyword list? Discover advanced SEO strategies to identify untapped opportunities and amplify organic traffic. Source link
Webinars, video campaigns, and social media posts are relatively new channels for marketers to reach their customers. Still, I don’t think that more contemporary methods should distract you from one of the oldest, most effective strategies — email marketing. In fact, email ROI is an impressive $36 for every $1 spent. If you’re still hesitant, … Read more
OpenAI recently offered paid subscribers the ability to create their own custom GPT and many in the search community have created and shared the tools. Here is a partial list of some of the latest SEO related GPT agents that have been created and shared within the past few days. The ability to create ones … Read more
A SaaS company’s link building techniques are similar to other business types. Still, the list building methods are unique because of the type of content on publisher websites and the content resources a SaaS business possesses. SaaS companies tend to have unique content resources, including engineering team insights, unique data, subject matter expert (SME) clients, … Read more
“Success is making those who believed in you look brilliant.” This is one of my favorite quotes in regards to my job at HubSpot. It inspires and motivates my work and, no matter my mood, I find it to be an uplifting message to ponder and drive my performance. Not to mention, it’s a quote … Read more
It costs more to attract a new customer than to keep an existing one. Focusing on customer retention is a valuable long-term solution for increased revenue and sustainable growth, and building an email list will help you reach those goals. Cultivating customer loyalty is not easy, but it is possible by continuing to offer valuable … Read more
![How to Showcase Hard Skills on Your Resume [+ List of 50 Skills]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/06/hard-skills-resume.pngkeepProtocol.png "How to Showcase Hard Skills on Your Resume [+ List")
Today, 87% of employers have difficulty finding the right employees. That’s a significant percentage, and it’s all because of skill gaps. Hiring managers aren’t entirely sure if someone fits the job well because the crucial information isn’t exactly front and center. Sometimes, it’s not there, making it even worse. Good thing this article breaks down … Read more
We’re all looking to get more revenue. And why not get it with email? As your highest performing channel, it can deliver a whopping return of $36 for every $1 you spend. But whether you’re seeing those results works hand-in-hand with your email list strategy: Your subscribers–new and existing– are your path to revenue. When … Read more
Question: What asset is used to build a remarketing list? Custom Metric Custom Report Custom Dimension Custom Segment Answer: The Answer is Custom segments. Whether you have a business or you are just doing online marketing for a brand, the need for remarketing should be clear to you. Building a remarketing list is a crucial … Read more
You’ve obtained a prospect’s email address. Huzzah! Nothing can stop you now! Except spam traps. And temp emails. And bounce rate. And… well, that’s why you need email list validation. Read the full article at MarketingProfs
