Miriam relays an old local business tale, with more than a dozen inspiring examples of love, loyalty, and friendship between local businesses and their customers. She ends with tips for removing barriers to form lasting business relationships. Source link
In the fiercely competitive outdoor gear market, innovative marketing strategies are essential for brand growth and customer engagement. Among these strategies, giveaways stand out as a powerful tool. They are more than just a means to distribute free products; they are a conduit for creating a lasting impression, fostering community engagement, and enhancing your brand’s … Read more
![Research Finds Customer Loyalty Isn't What It Used to Be [2023 Data]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/08/good-introduction-sentence-1.pngkeepProtocol.png "Research Finds Customer Loyalty Isn't What It Used to Be")
It’s a reality we can’t ignore: Customers are increasingly exploring different brands and shopping options. Product unavailability and depleted inventory shelve coupled with rising prices have made even the most loyal customers inclined to venture beyond their go-to brands. Does that mean brand loyalty is dead? Our new research report at 84.51°, “The loyalty shift … Read more
A little birdy told me you want to know what this “Community” stuff is you keep hearing about. I promise it’s not scary, at least not as frightening as Data Tracking and Analytics. Ahh, Numbers! No need to worry, you’re safe here, and the data can’t get you. At least, not in this particular post. … Read more
In a highly competitive industry, a customer loyalty programme can really help a business stand out. Such programmes have become massively popular in the last few years- in America, more than 80% of adults belong to at least one loyalty programme. Loyalty programmes could be a good idea for your business, but before implementing one … Read more
Is there anything in this world more satisfying than a good, old-fashioned assumption? Someone asks you a question that you have no business answering, yet a response just tumbles out of your mouth. Most of us have probably made multiple assumptions today about benign things like the weather, which team will win a sporting event, … Read more
