Google announced updates to its Maps and Search products on Monday aimed at helping users find and choose more sustainable transportation options over gas-powered vehicles. James Byers, Google Search’s Group Product Manager, states: “When it comes to traveling and commuting, we want people to have the right information to make more sustainable choices.” Eco-Friendly Route … Read more
Google is introducing an experimental feature in Google Maps that uses AI to help users discover local businesses that meet specific needs. AI-Powered Discovery The new feature utilizes large language models to analyze Google Maps’ database of over 250 million places, photos, ratings, reviews, and more. After entering a conversational search query, Google Maps will … Read more
In a move to increase user privacy, Google Maps launched updates to give users more control over location data storage and recent activity. With these updates, users will be able to manage their Location History with greater precision. The changes could, however, affect analytics data marketers utilize for location targeting. Timeline Storage On Local Device … Read more
Google Maps gets holiday travel boost with smarter transit, group planning, and community engagement features. Google Maps is updating transit directions to recommend smarter routes. New tools will allow for easier group trip planning on Maps. Users can now react to Maps content with emojis. Source link
Google has announced several new AI-powered updates coming soon to Google Maps that aim to help users plan trips, navigate unfamiliar areas, find electric vehicle charging stations, and discover new places and activities. Immersive View The most visually advanced new feature is Immersive View for routes, providing users with a detailed preview of their journey … Read more
Heat maps are a game-changer for marketers who want to optimize their website and blog for better engagement and conversions. By using heat maps to track user behavior, marketers can determine what their visitors like, what they don’t like, and what they’re ignoring. Here, we’ll take a closer look at heat maps, how they work, … Read more
For the past 20 years, local business owners and their marketers have had to live and work with Google as the “great house”, owning all the good real estate. The dominant role Google’s local and organic results play in bringing nearby customers to our doors has had the effect of making every other source of … Read more
You’re searching for a lunch spot in an unfamiliar neighborhood, or you need a mechanic to assist with an unexpected flat tire. Where do you look? If you answered Google Maps, you’re not alone. These days, many of us are turning to Google Maps to discover local businesses and make more informed buying decisions. So … Read more
Your team has a backlog of features to implement, and you’re the product owner. The issue is that your team is overworked, and no one knows where to begin or how to prioritize duties. This is where a user story map template might be beneficial! What is User Story Mapping and How Does it Work? … Read more
