Google’s Danny Sullivan disputed the assertions made in a Reddit discussion that Google is showing a preference for Reddit in the search results. But a Redditor’s example proves that it’s possible for a Reddit post to rank in the top ten of the search results within minutes and to actually improve rankings to position #2 … Read more
In this new era of email, first party data matters more than ever. Measuring email opens alone is not enough to gauge email performance. Email engagement is gold, but subscriber expectations are skyrocketing almost as fast as your email workload and complexity is growing. Last fall we launched two new powerful features, available in every … Read more
Knowing the ins and outs of Excel is essential for organizing data, understanding analytics, and getting the most from your marketing efforts. The tool is great for quickly processing vast amounts of data, but it can be overwhelming if you don’t spend the majority of your workday whipping up spreadsheets. Fortunately, a few basic skills … Read more
OpenAI, a leading artificial intelligence research lab, published a new tutorial on using its GPT-4 and Whisper models to automate the transcription and summarization of meeting minutes. The tutorial is part of OpenAI’s ongoing effort to democratize AI technology and make it more accessible to a broader audience. Meeting Minutes With GPT-4 And Whisper The … Read more
Apple, Uber, Starbucks, and Disney. All are iconic brand names that seem perfect in hindsight. But when the founders came up with these good brand names, was it a stroke of genius? Or is there a process for selecting memorable, catchy names that stand the test of time? For Gretta van Riel and other successful entrepreneurs, … Read more
Foundr Magazine publishes in-depth interviews with the world’s greatest entrepreneurs. Our articles highlight key takeaways from each month’s cover feature. We talked with Jamie Kern Lima, founder of IT Cosmetics, about how a last-minute decision led to a multi-billion dollar business. To read more, subscribe to the magazine. —— Jamie Kern Lima sat in her … Read more
In Universal Analytics (UA), we used to open Behavior reports > Site Content > Landing Pages. The UA landing pages report showed us acquisition, behavior, and conversion metrics organized by the landing page visitors used to enter the site. You could get more granular by adding segments, secondary dimensions, and advanced filters. This data is … Read more
Setting up a brand-new website is equally exciting and overwhelming. It’s a non-negotiable part of any modern-day business, but where do you start? Where do you end? Should it be on WordPress? What about Squarespace or Shopify? How do you ensure it’s responsive? So. Many. Questions. Fortunately for you, it’s never been easier to get … Read more
