Persuasion

Steve Jobs' 3 Powerful Persuasion Tactics, and How You Can Use Them to Win Customers

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Steve Jobs' 3 Powerful Persuasion Tactics, and How You Can Use Them to Win Customers

Steve Jobs, the iconic co-founder of Apple, was a master of persuasion. His ability to convince billions of people to buy his products at premium prices was no coincidence. While technical innovations and relentless advertising played a role, the true secret to his success lay in the persuasive techniques that he employed. Techniques that anyone … Read more

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