Content Cadence: How Often You Should Publish Blog, Video, and Social Media Content

Content Cadence: How Often You Should Publish Blog, Video, and Social Media Content

Many years ago, as a new online business owner, content cadence was tough for me to understand. I didn’t know how many blog posts per week were ideal or the best posting cadence for social media. But today, that’s no longer the case. If you’re a marketer or business owner who’s clueless about content cadence … Read more

Shelfies: Why and Where Local Businesses Should Publish Them

Shelfies: Why and Where Local Businesses Should Publish Them

If you own or market a local brand, your camera has never been a greater business asset. Early smartphones may have inspired the selfie, and it’s a fantastic idea to photograph the owner and staff of a local business to prove both its authenticity and approachability, but in a commercial context, it’s the “shelfie” that’s … Read more

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