Google Answers If Security Headers Offer Ranking Influence

Google Answers If Security Headers Offer Ranking Influence

A recent Google SEO Office Hours featured a question about whether a security header conferred a ranking influence. It’s not as far out a question as it first appears because a security header like the HSTS header plays an important role in assuring a secure  HTTPS connection and HTTPS is a light-weight Google ranking signal. … Read more

Local Landing Pages: A Strategy For Ranking Local Search Terms

Location landing pages don’t get enough respect. You set them up with your name, address, phone number & hours. Maybe you embed a Google Map for driving directions. Perhaps you write some copy that no one will read, and if you have multiple locations, you repeat the same copy on each page and just change … Read more

Google Topic Authority: An SEO Ranking System For News Sites

Google has revealed new information about a ranking system called ‘Topic Authority.’ This system aims to deliver more relevant, expert, and knowledgeable content in Google Search and News for queries on specialized topics. Why Topic Authority? The inception of Topic Authority is an attempt to address a common challenge Google users face when seeking authoritative … Read more

2023’s Top 7 Local Search Ranking Factors, Illustrated and Explained

Learning to be the best in town at the top seven elements experts feel impact your rankings in Google’s local packs is a smart strategic foundation. Thanks to Darren Shaw who has been running the Local Search Ranking Factors survey since 2017, we all benefit from this respected annual report in which local SEO professionals … Read more

Google On Ideal Number Of Products On A Page In Context of Ranking

Google’s John Mueller answered a question about how many product listings on a page are recommended as optimal for ranking purposes. John Mueller suggested that the best answer could be found in considering the question from a different angle. The person asked the question on the Mastodon social website. He asked: “@johnmu do you prefer … Read more

Google’s Gary Illyes Weighs On Sudden Keyword Ranking Drops

In the latest edition of Google’s SEO Office Hours, Analyst Gary Illyes addressed a concern raised by a website owner regarding their site disappearing from search results for a specific keyword. Despite ranking first previously, the website owner could no longer find their site, even though the page was still indexed. Illyes reassured them it’s … Read more

Essential Strategies for Ranking High in Irvine Search Results

It’s no secret that effective Search Engine Optimization s key for a business to reach its target customers. At the same time, SEO services can require a significant investment of time and money – making it essential to get it right! In this blog post, we will discuss key strategies for optimizing your website to … Read more

7 SEO Mistakes That Will Ruin Your Ranking

We’re all aware of how essential SEO is for any business, especially today. With the advent of digital marketing and social media skyrocketing, it has become imperative for business owners to consider implementing necessary SEO strategies. But what happens when they’ve done that, and their business still struggles? If, as business owners, it’s still difficult … Read more

Are Breadcrumbs A Google Ranking Factor?

Google defines “breadcrumbs” as navigation that indicates the page’s position in the site hierarchy. When you hear the term “breadcrumbs,” Hansel and Gretel might come to mind. In the old fairy tale, the main characters leave behind a trail of breadcrumbs to avoid getting lost in the forest. Similarly, breadcrumbs are helpful for users as … Read more

17 SEO Best Practices For Better Ranking

There are many best practices for SEO, including those provided by Google. Here are 17 tips that can help one develop a better search presence. What Do Best Practices For SEO Even Mean? Best practices for SEO are generally regarded as those that abide within Google’s evolving guidelines and are not explicitly listed by Google … Read more

Does Using A CDN Improve Ranking?

Google’s Search Advocate John Mueller answered a question in an SEO-office hours video about whether a CDN can improve ranking. Mueller responded with an in-depth answer that discussed page speed, crawling and also addressed SEO. Content Delivery Network (CDN) A content delivery network, (CDN) is a service that provides a worldwide network of servers that … Read more

Is User-Generated Content (UGC) A Google Ranking Factor?

User-generated content (UGC) can help boost the content value on a page by adding new perspectives and engaging information for other readers – and at no cost to the content creator. Common types of UGC used to increase word count include tagged content from social media, blog comments, ratings and reviews, and forum posts. But … Read more

Instagram Changes Ranking Algorithm To Favor Original Content

Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of Instagram, Adam Mosseri, announced the ranking change is one component of a larger effort to reward originality and give credit where it’s due. Mosseri states: “People expressing themselves is the heartbeat of Instagram. It’s what … Read more

We Know You Better!
Subscribe To Our Newsletter
Be the first to get latest updates and
exclusive content straight to your email inbox.
Yes, I want to receive updates
No Thanks!

Subscribe to our newsletter

Sign-up to get the latest marketing tips straight to your inbox.
Give it a try, you can unsubscribe anytime.
Exit mobile version