If there’s one thing we SEO pros are good at, it’s making things complicated. That’s not necessarily a criticism. Search engine algorithms, website coding and navigation, choosing and evaluating KPIs, setting content strategy, and more are highly complex tasks involving lots of specialized knowledge. But as important as those things all are, at the end … Read more
If there’s one thing we SEO pros are good at, it’s making things complicated. That’s not necessarily a criticism. Search engine algorithms, website coding and navigation, choosing and evaluating KPIs, setting content strategy, and more are highly complex tasks involving lots of specialized knowledge. But as important as those things all are, at the end … Read more
What do you need to compete in SEO? Some say more inbound links, others better content, while some might emphasize a technically healthy site. Experienced SEOs know that the most successful sites when it comes to organic search have the right mix of high-level fundamentals. In recent years, there has been a lot of attention … Read more
Local businesses that want more traffic from search must improve their local rankings. But can prominence, distance, and relevance affect your organic search rankings? Read on to learn whether there is any connection between prominence, distance, and relevance, and improved Google rankings. The Claim: Relevance, Distance, And Prominence Are Ranking Factors What are relevance, distance, … Read more
