Meta’s AI assistant, powered by the new Llama 3 model, will now incorporate real-time search results from Google and Bing. This integration marks a step forward in AI assistant capabilities and their potential impact on the search industry. You can access Meta AI within Facebook, Instagram, WhatsApp, Messenger, and the newly launched Meta.ai desktop experience. … Read more
You probably know Schema Markup for its ability to help pages achieve a rich result. But did you also know that you can use Schema Markup to build a reusable content knowledge graph for your organization’s web content? When SEO professionals do Schema Markup with the sole intention of achieving a rich result, they miss … Read more
Website loading times are gradually improving, but a new study shows significant variance in performance across sites and geographic regions. The study from web monitoring company DebugBear examined data from Google’s Chrome User Experience Report (CrUX), which collects real-world metrics across millions of websites. “The average website takes 1.3 seconds to load the main page … Read more
Google’s discussions and forums carousel in search results has sparked concern among SEO professionals, who worry that the prominence of forum content could lead to misinformation and scams. Google’s Search Liaison, Danny Sullivan, has acknowledged the issue and stated that feedback has been passed along for further evaluation. Sullivan also addressed the broader concern regarding … Read more
As a business owner or digital marketer, understanding your local search ranking on Google is crucial for attracting nearby customers and increasing your online visibility. With so many consumers using search engines to find local products and services, optimizing for local search has become a key component of any successful SEO strategy. In this article, … Read more
This post was sponsored by That PPC Guy. The opinions expressed in this article are the sponsor’s own. Google Ads campaigns not yielding the desired results? Want to turn things around, but don’t quite know where to start? Unsure of where your PPC campaign may have gone wrong? In This Guide: 1. How To Improve … Read more
Last year was the year of change for search, especially for schema markup. We saw a significant loss in clicks due to changes made to certain rich results, while simultaneously witnessing the most number of new rich results introduced by Google in a year. In August, I even asked myself, are rich results dead? Good … Read more
AI project management tools simplify decision-making, keep projects rolling, and streamline communications. Pick the right project management tool, and you could save hundreds — even thousands — per year. I started in digital project management nine years ago, and AI project management tools were unheard of. The project management role was different than it is … Read more
PPC management can suck up some major time if you’re focusing on elements that don’t matter, unnecessarily bloating your account, or skipping time-saving tools. These seven Google Ads shortcuts and features can help you win back some of that precious time. Not only will these help you save time, but they’ll also give you insights … Read more
Brave Search has announced the integration of a new feature, CodeLLM, enhancing search results for programming-related queries. CodeLLM combines Brave’s search capabilities with the power of large language models (LLMs) to provide relevant code snippets, detailed explanations, and citations for programmers’ search queries. A New Resource For Coding Assistance CodeLLM is designed to assist programmers … Read more
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
Did you know that roughly 800,000+ people search “plumbers near me” on Google a month? That’s a lot of demand for plumbing services. If you don’t target the correct keywords for SEO (Search Engine Optimization), you may miss out on a lot of business. Starting a business website is never easy, especially if you are … Read more
I often see comments to the effect of, “Google just wants you to launch your campaigns and let its systems do everything.” Let me just say as clearly as I can: no, that’s not what Google wants. As always, the marketer’s role is evolving, but that role is as important as ever. This also applies … Read more
Google patent US11769017B1, shared by X user @seostratega, focusing on “Generative Summaries for Search Results,” appears to lay the groundwork for Google’s SGE with the integration of generative AI search summaries. 🔴 BREAKING: Here’s Google’s patent behind Google’s SGE, their experimental search engine with AI generated results. This patent was filed on March 20th, a … Read more
Google announced the launch of a new experiment called Notes that will allow users to view and share tips alongside search results, per an announcement released Tuesday morning. Notes is being released through Google’s Search Labs, which offers early previews of experimental features so users can test new capabilities not yet available widely. Google has … Read more
![How To Perform Website Experiments [+ SEJ Experiment Walk-Through & Results] [Webinar]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/10/How-To-Perform-Website-Experiments-SEJ-Experiment-Walk-Through.jpg "How To Perform Website Experiments [+ SEJ Experiment Walk-Through &")
How do you know what to change on your website or landing page to make it more effective? Are the tweaks and tests you made to your site really successful? Or do they just look successful? Could the best practices you’ve been following for years actually be what’s holding you back from achieving your goals … Read more
In an unexpected turn of events, Google’s Search Generative Experience (SGE), once heralded as a revolutionary generative AI feature set to disrupt search engine result pages (SERPs), is notably shrinking its footprint. SGE continues to evolve. I’m now seeing what I’m calling “SGE lite” in the SERPs. SGE doesn’t trigger a large block by default … Read more
Google has announced an update to the Rich Results Test tool that now allows you to validate structured data markup for paywalled content. This new capability aims to help publishers properly mark subscription-based content on their sites. The change comes as Google continues to refine how it handles indexing and displaying paywalled content in search … Read more
