5 B2B Customer Retention Strategies To Drive Repeat Business [Webinar]

5 B2B Customer Retention Strategies To Drive Repeat Business [Webinar]

For many B2B businesses, balancing customer retention with new client acquisition can feel overwhelming—especially when the competition is growing faster than ever.  Retaining clients is not only critical, but often easier than securing new ones, yet it comes with its own set of challenges. In an environment where customer expectations continue to rise, maintaining long-term … Read more

Customer retention strategies for 2024

Customer retention strategies for 2024

Social media and customer retention are intrinsically linked because social has become a key player in the entire customer journey. The average buyer’s journey is becoming more dynamic, and social customer care is a way to capture your audience’s attention when the competition is fiercer than ever. There’s no denying that customer retention should be … Read more

Retention, Referral, and Revenue: How to Create an Effective SaaS Marketing Plan

Retention, Referral, and Revenue: How to Create an Effective SaaS Marketing Plan

Marketing plans provide a framework to funnel customers from awareness to decision to purchase. When it comes to software-as-a-service (SaaS) offerings, these plans must account for the recurring nature of SaaS solutions. There’s a special focus on retention and referral over purchase and loyalty. Here’s what you need to know about SaaS marketing plans, what … Read more

Community Building for Retention, Awareness, Loyalty, Content, & Member Advocacy

A little birdy told me you want to know what this “Community” stuff is you keep hearing about. I promise it’s not scary, at least not as frightening as Data Tracking and Analytics.  Ahh, Numbers! No need to worry, you’re safe here, and the data can’t get you. At least, not in this particular post.  … Read more

Are Customer Loyalty Programmes For Customer Retention Or Acquisition?

Loyalty Programmes

In a highly competitive industry, a customer loyalty programme can really help a business stand out. Such programmes have become massively popular in the last few years- in America, more than 80% of adults belong to at least one loyalty programme. Loyalty programmes could be a good idea for your business, but before implementing one … Read more

Keep Customers and Increase Profits with Customer Retention

Customer retention magnet graphic

Businesses with repeat customers are healthy businesses. If your customers are coming back again and again, that must be a sign that you’re doing something right. Increasing customer retention isn’t just about creating warm, fuzzy feelings, it also has a dramatic impact on the bottom line. Increasing your customer retention can drive revenue and profitability. … Read more

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