At Litmus, we personalize our emails with purpose: to create tailored inbox experiences that go the extra mile—the kind that surprises and delights our subscribers (and goes beyond “Hello %%first_name%%”). It’s our way of making a more human connection with our subscribers. Something we think is especially important during a time dominated by artificial intelligence … Read more
Welcome to Litmus Live Behind the Scenes, where each month leading up to the conference we’ll dig in to some of the work we’re doing to prepare for Litmus Live, and shine some light on how we make the conference happen. In this blog post, you’ll discover how we went about creating our Litmus Live … Read more
In today’s digital age, how you present your company culture on social media can make or break your brand’s reputation. Offering insight into the inner workings of your organization not only humanizes your brand but also attracts top talent and customers who share similar values. In this blog post, we’ll explore why showcasing your company … Read more
Welcome to Litmus Live Behind the Scenes, where each month leading up to the conference we’ll dig in to some of the work we’re doing to prepare for Litmus Live, and shine some light on how we make the conference happen. Codes of conduct were never something I gave much thought to—I never had to … Read more
The Master of Business Administration (MBA) has been the most popular graduate degree in the United States over the last decade. Over 250,000 students around the world are currently enrolled in MBA programs. This trend (or a strong case of FOMO) probably has you wondering if you should go to business school. Once you’re down … Read more
