How April Scott Started a Luxury Sleepwear Brand From Scratch

April scott founder of the villa

We talk about failure like it’s normal for entrepreneurs—which it is—but just because you fail doesn’t mean it’s not painful. And the bigger the failure, the harder it is to bounce back. April Scott started a clothing business six years ago and shut it down because she could barely make a sale. But her desire … Read more

Why Kendra Scott Risked Everything on the Customer Experience — Exclusive

Kendra scott jewelry

Foundr Magazine publishes in-depth interviews with the world’s greatest entrepreneurs. Our articles highlight key takeaways from each month’s cover feature. We talked with Kendra Scott, founder of Kendra Scott Jewelry, about how she overcame failure and built her billion-dollar business centered on the customer experience. To read more, subscribe to the magazine. ————— It was … Read more

Who is “Lake Dad Daryl?” Customer Avatar Canvas with Scott Cunningham [VIDEO]

Scott Cunningham Scott is the Co-Founder and Managing Director of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Founder and Managing Director of Social Lite Communications, a full-stack digital marketing and design agency … Read more

3 eCommerce KPI’s to Master with Scott Cunningham [VIDEO]

Scott Cunningham Scott is the Co-Founder and Managing Director of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Founder and Managing Director of Social Lite Communications, a full-stack digital marketing and design agency … Read more

The Ecommerce Tree of Life with Scott Cunningham [VIDEO]

Scott Cunningham Scott is the Co-Founder and Managing Director of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Founder and Managing Director of Social Lite Communications, a full-stack digital marketing and design agency … Read more

Product Market Fit with Scott Cunningham [VIDEO]

Scott Cunningham, CEO of Social Lite and Co-Founder of Merchant Mastery, has worked with thousands of ecommerce stores. The one thing he hears ALL. The. Time?  “Facebook doesn’t work for my business.” If you’ve said that about your ecommerce store, listen in as Scott shares what’s missing and how you can overcome that hurdle and … Read more

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