The Intersection Of Video SEO And Social Media: Tactics To Win

The Intersection Of Video SEO And Social Media: Tactics To Win

Video content is now a driving force behind consumers’ attention in today’s digital era. Gone are the days of simple blog posts and stock images. Social media has transformed what entices clicks, follows, and likes, displaying a consistent stream of highly engaging visual content for users to sift through. Visual content, particularly in the form … Read more

Local SEO: How To Make More Customers Click, Choose & Walk Through Your Doors [Webinar]

How do you turn local searches into real foot traffic? If your business relies on being found locally, clicks alone aren’t enough. You need future customers to choose you and show up. Whether you’re managing search visibility, local listings, or digital customer experience, this session will help you turn more searches into measurable visits and … Read more

Ask An SEO: How Do I Rebuild My Website After A Dispute With The Hosting Company?

The question today comes from Raoof, who asks: “I completely lost my website due to financial disputes with the hosting company. I have no backup and the only thing I have left is a domain. I am currently preparing a new website with the previous content and theme. Can I use the previous domain or … Read more

Cracking the SEO Code: Regain Control of Search Visibility in the Age of AI [Webinar]

Trying to regain lost visibility in AI-powered search results? As AI Overviews and answer engines continue to reshape how search works, organic visibility can disappear overnight. If your traffic has taken a hit, you may need a more complete strategy to recover and grow. Join us for “Own The Total SERP: How To Regain Lost … Read more

Google Updates Image SEO Best Practices: Use Consistent URLs

Google’s updated image SEO best practices recommend using consistent URLs for images across your site to preserve crawl budget. Google recommends using the same image URL across your site. Inconsistent image URLs can waste your crawl budget. Wasted crawl budget can limit how many pages Google indexes on your site. Source link

When should you do SEO?

Is SEO the right move for your business right now? This week’s Whiteboard Friday video from Tom Capper tackles a fundamental question: when is the optimal time to do SEO, and what kind of SEO should you focus on? Get practical insights on essential elements like web presence and runway, plus considerations for brand building … Read more

Telling Better Stories With SEO Data To Show Business Impact

In data-heavy organizations, SEO remains one of the most misunderstood areas at the executive level. This isn’t because of a lack of information but because much of that information lacks clarity or relevance. SEO teams regularly produce dashboards, audits, and detailed reports, yet these rarely answer the business questions executives care about. Charts showing keyword … Read more

Reddit Q1 Report: What It Means For Digital Marketing And SEO

Reddit’s first-quarter 2025 earnings report shows strong growth in traffic and user engagement, particularly among logged-out users. Although the announcement and shareholder letter did not mention search engines or the temporary decrease in traffic in February, the increase in logged-out traffic suggests year-over-year growth from external referrals from search engines and social media. The shareholder … Read more

Ask An SEO: Should We Optimize For Keywords With High Search Volume Or Competition?

In this week’s Ask An SEO, Chandrika asks: “What are the important points to consider when doing keyword research for SEO using Google Keyword Planner? Should we focus on keywords with a monthly search volume of 500? Or, should we prioritize keywords with low or high competition?” This is a great question, and here’s an … Read more

SEO Vs. PPC: What’s The Best Strategy For Your Business?

Both SEO and PPC are essential components of digital marketing, yet they operate in entirely different ways. One delivers instant visibility and quick results, while the other builds long-term authority and organic traffic. But, when budgets are tight, and results need to be justified to the board, which channel deserves more attention? The answer isn’t … Read more

SEO Rockstar Names 7 SEO Fundamentals To Win In AI Search

Todd Friesen, one of the most experienced digital marketers in our industry, recently posted on LinkedIn that the core fundamentals that apply to traditional search engines work exactly the same for AI search optimization. His post quickly received dozens of comments and more than a hundred likes, indicating that he’s not the only one who … Read more

Google On Diluting SEO Impact Through Anchor Text Overuse

Google’s John Mueller answered a question about internal site navigation where an SEO was concerned about diluting the ability to rank for a keyword phrase by using the same anchor text in four sitewide sections across an entire website. Link In Four Navigational Areas The person asking the question had a client that had four … Read more

Google’s John Mueller: Updating XML Sitemap Dates Doesn’t Help SEO

Google’s John Mueller clarifies that automatically changing XML sitemap dates doesn’t boost SEO and could make it harder for Google to find actual content updates. The “Freshness Signal” Myth Busted On Reddit’s r/SEO forum, someone asked if competitors ranked better by setting their XML sitemap dates to the current date to send a “freshness signal” … Read more

Why Do Web Standards Matter? Google Explains SEO Benefits

Google Search Relations team members recently shared insights about web standards on the Search Off the Record podcast. Martin Splitt and Gary Illyes explained how these standards are created and why they matter for SEO. Their conversation reveals details about Google’s decisions that affect how we optimize websites. Why Some Web Protocols Become Standards While … Read more

We Know You Better!
Subscribe To Our Newsletter
Be the first to get latest updates and
exclusive content straight to your email inbox.
Yes, I want to receive updates
No Thanks!

Subscribe to our newsletter

Sign-up to get the latest marketing tips straight to your inbox.
SUBSCRIBE!
Give it a try, you can unsubscribe anytime.
Exit mobile version