Social media sites are a modern phenomenon. They are used by millions of people worldwide, as they offer a great way to be social with your close ones and meet new people in your life. That being said, people have been known to be clandestine about their social media activities. So, what happens if you … Read more
The significance of social media for digital marketing is undeniable. While over 92% of companies in the US include social media in their marketing strategy, increasing the conversion rate on social media is an ever-present challenge for marketers. You can imagine the competition you’re in to grab the attention of your target audience and convince … Read more
Social media is a great way to generate traffic and brand awareness but it is not so easy for instant conversions or lead generation. Inherently, social media platforms are tough for marketing because people use social media to get entertained and distracted from work. They may not be too willing to think about their business, … Read more
Do you use social media to promote your consulting services? Wondering how to attract and engage prospective customers? In this article, you’ll discover a strategic plan you can model to convert prospects into qualified leads and customers on social media.
Social media marketing is about much more than likes and shares. These 3 kinds of social media marketing should be on your radar if you want to stay current and competitive.
There is a lot of erroneous advice online, especially when it comes to social media marketing. Unfortunately, much of this guidance seems reasonable on paper. Without the right research or knowledge, you may end up unwittingly endangering the future of your business. Here are seven common social media marketing myths you need to watch out for.
Do you know the best times to post in social media marketing? Has COVID-19 caused a drop in your engagement rate or the number of followers? It’s essential to be scheduling your posts and doing your social media marketing — especially during the coronavirus outbreak.
Does your marketing include episodic video content? Wondering how to promote your series? In this article, you’ll discover how to release and promote a documentary storytelling series on social media. Why Marketers Should Consider Documentary Storytelling Using storytelling rather than product pushing in marketing content can give you a significant edge. While traditional marketing highlights…
Corporate social responsibility (CSR) can take many different forms. Some businesses launch full campaigns that include revamping corporate or manufacturing policies and supporting them with fundraisers, volunteer activities, and charitable donations. Others companies start massive social cause campaigns to give attention to specific issues. While large CSR initiatives are impressive, there are smaller efforts that all…
Since the future of any sector is uncertain, it’s important to build a personal brand that transcends your industry October 9, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. I started my business, Hunk-O-Mania, before the era of social media and during the early days of internet marketing. While building my…