Brand logos are undoubtedly one of the most critical components of a strong brand identity. However, designing a memorable logo that resonates with your target audience and effectively communicates your brand message can be challenging. In this post, you’ll discover 20 brand logos that have achieved global recognition and embody the essence of their respective … Read more
The best content marketers aren’t afraid to share. Share content. Share links. Share ideas. Share data. That said, you’re also supposed to give credit where credit is due. Learning how to properly cite sources will avoid any confusion and ensure you (and anyone you do business with) is following generally accepted internet sharing etiquette. Below … Read more
With the growing recognition of the environmental crisis, it is imperative for businesses to take action and adopt renewable energy sources. This not only has a positive impact on the environment but also offers numerous benefits for businesses. Transitioning to renewable energy sources can reduce operational costs, and enhance brand reputation, and other tangible advantages. … Read more
Google’s Multitask Unified Model (MUM) algorithm is now capable of identifying when multiple high-quality sources agree on the same fact. This update to MUM is part of a more significant effort to improve information literacy across the web. A Google-supported survey conducted by the Poynter Institute finds that 62% of respondents encounter false or misleading … Read more
In a recent study, Google and the University of Basel discovered how users shape their first impressions of sites. The research showed that people rate web pages in under 50 milliseconds. And a site’s visual complexity and prototypicality affect customer confidence in brands. As it turned out, users trust simplicity in design and avoid unrealistic … Read more
Google is rolling out a new label is search results for pages that are recognized as highly cited sources. The label will appear next to pages in Top Stories and is designed to help people find credible information. Google’s new “highly cited sources” label comes just in time for International Fact-Checking Day on April 2. … Read more
