Think nonprofits and Silicon Valley startups have nothing in common? Think again. I started my career working in a nonprofit setting, and now I’m a fractional marketing director for nonprofits. From higher education to arts and literacy organizations, I’ve seen it all. As a tech writer and editor, I’ve also steeped in the “rocket fuel” … Read more
AI and startups? It just makes sense. Between the prophecy of single-person billion-dollar companies, and the pinch felt by founders as VCs tighten wallets, startups are counting on AI for a winning go-to-market strategy. It’s a smart bet, too. In HubSpot’s survey of over 1,000 startup founders, 86% said AI has had a positive impact on their … Read more
There’s a lot you can do on your own these days. Heck, people are starting businesses with AI as their co-founder. But nothing will replace the advice of flesh and blood startup entreprenuers that have been there. We’re all about learning from the best to become the best. So, we asked five startup entrepreneurs who … Read more
Amazon announced it will invest up to $4 billion in Anthropic, an artificial intelligence (AI) startup focused on developing safe and reliable AI systems. The investment aims to strengthen collaboration between the two companies in advancing next-generation AI technology. Strengthening AI Capabilities With Collaboration Under the agreement, Amazon Web Services (AWS) will become Anthropic’s primary … Read more
“What startup strategy should I be using?” – Every entrepreneur ever. Every entrepreneur in history has tried to answer this question in one way or another. Trying to find the most innovative business model, method or strategy to achieve maximum success. But has anyone found that true strategy which will guarantee success? The short answer? … Read more
In the dynamic world of startups, entrepreneurs face many challenges to bring their visions to reality. One such challenge, often overlooked but undeniably crucial, is the art and science of local SEO. The concept entails optimizing a startup’s online presence to rank higher on search engines, attracting a more substantial local audience. In an age … Read more
A journey of a thousand miles begins with a single step, but that step is far from easy. Every day, thousands of entrepreneurs around the world take the leap—but millions of would-be entrepreneurs don’t. What’s keeping them from starting their entrepreneurial journey? They don’t know where to begin, they don’t know how to start a … Read more
Foundr Magazine publishes in-depth interviews with the world’s greatest entrepreneurs. Our articles highlight key takeaways from each month’s cover feature. We talked with Suneera Madhani, founder and CEO of Stax payments, about how she turned a rejected pitch into a unicorn startup. To read more, subscribe to the magazine. ————— On a clear and comfortably … Read more
Want to become a world-class rock climber? Watch Alex Honnold. Looking to become the next President of the United States? Study about Barack Obama. Want to become a successful entrepreneur? Learn from Arianna Huffington and Gary Vaynerchuk. While you can kick back, relax, and watch YouTube videos and Netflix documentaries about these masters of their … Read more
Your brilliant idea has no startup funding to back it up. Sound familiar? Maybe you’ve chosen the right business model, locked down a co-founder, and drawn up a goal pyramid to outline your first steps. But there’s still that one big problem: you lack funding. You need to learn your best options on how to … Read more
Many aspiring business owners don’t know where to get started. They have a vision, but thinking about marketing, hiring, product development, and more can become overwhelming. In most cases, the best place to start is crunching the numbers—determining your business startup costs. Without a budget, you can’t make good decisions, and you can’t make a … Read more
Outdoor advertisements such as posters and billboards are a great way to grow your new business. Here are six ways Out of Home (OOH) advertising can benefit your start-up. 6 Causes To Utilize OOH Advertising For Start-up 1: OOH Adverts Are Eye-Catching A well-designed OOH advert attracts attention from passers-by. Seeing an advert while out … Read more
Finding the right product market fit for your startup or small business sometimes feels like trying to discover the holy grail. But I’ve learned that market fit is less of a magical moment and more about a journey of clarity. Life After Me is a new Dutch startup that I launched in September 2020. We … Read more
Today’s Ask an SEO question comes from Aswin from Silver Spring, USA, who asks: “Hi, I am a beginner SEO with basic knowledge. I am doing SEO for a startup car rentals company. I thought I should start with off-page SEO rather than on-page and started trying to acquire backlinks. However because the company is … Read more
Money. Every business needs it. Where your capital comes from determines who controls your business. Bootstrapping is the process of self-financing a business whether you’re in the seed capital phase (when you’re getting your business off the ground) or the customer-funded stage (when you’re using profits to finance the continued growth of your business). Bootstrapping … Read more
Recently the New York Times reported how Amazon was flooding the market with new logos and brands. Essentially, Amazon finds cheap manufacturers to produce goods and matches them with sellers that will brand and sell the products on Amazon‘s marketplace. The strategy is to flood the market in a category, leverage the Prime listing, and move on.…
