Are you struggling to find relevant networking opportunities? Struggling to develop relationships that drive tangible results? Are you thinking about how to create more brand opportunities for your business? However you feel about networking, this is the guide for you! Dive into strategies and practical tips to effectively network and build connections that lead to … Read more
While I’m not a business owner and haven’t branded my own business, I’ve been an employee at companies that have undergone large-scale rebrands. Most recently, Nickelodeon, where I work full-time in marketing, pulled off a rebranding strategy in 2023 for the first time in 14 years. We brought back the “splat,” a shape inspired by … Read more
Whether or not you believe that Facebook is still the leader of the social media pack, there’s no arguing that it remains an incredibly powerful tool for businesses aiming to enhance their online presence. However, creating a Facebook Page for your business is only the first step in your Facebook marketing journey. The real power … Read more
Whether or not you believe that Facebook is still the leader of the social media pack, there’s no arguing that it remains an incredibly powerful tool for businesses aiming to enhance their online presence. However, creating a Facebook Page for your business is only the first step in your Facebook marketing journey. The real power … Read more
For businesses venturing into the creation of bespoke digital solutions, understanding the dynamics of custom software projects is critical for success. Crafting software that fits the unique processes and goals of a company is a challenging endeavor that requires meticulous planning and execution. Managers overseeing these projects must possess a robust grasp of the development … Read more
Running an Instagram giveaway or contest is a strategic way to engage your audience and grow your following. Plus, it’s a fun way to give back to your followers—and work to turn more of your followers into customers. There are so many social media contest ideas out there that could be a perfect fit for … Read more
Being a contractor can be difficult if you do not immediately make yourself stand out from the local competition. Thankfully, there are many cost-effective, surefire ways to do just that, and you can start on them today. From branding to content, having a strong idea of what you want to accomplish as you set your … Read more
