YouTube Tests Generative AI Conversations, Comment Summaries

YouTube Tests Generative AI Conversations, Comment Summaries

YouTube is testing two experimental generative AI features designed to enhance user engagement. These experimental features, which are currently available to a select group of YouTube Premium members, integrate artificial intelligence into the viewing experience on YouTube, offering innovative ways to navigate and interact with video content and its associated comments. Comment topic summaries with … Read more

Threads Tests Keyword Search In Australia & New Zealand

Threads Tests Keyword Search In Australia & New Zealand

Instagram, the popular photo-sharing platform, has taken another step in augmenting its services ecosystem by adding keyword search to the Threads app. Adam Mosseri, the CEO of Instagram, announced that the company is testing the new functionality in Australia and New Zealand, with plans to expand to more countries soon. Screenshot from Threads, September 2023 … Read more

Meta Expands Reels Ads To Instagram, Tests AI Features

Meta Expands Reels Ads To Instagram, Tests AI Features

At an advertising conference this week, Meta unveiled innovative new features for Reels, its short-form video product. Businesses can soon run ads between Reels on Instagram, an option previously exclusive to Facebook. The ads are designed to blend into the Reels experience so they don’t interrupt the user or feel out of place. Additionally, Meta … Read more

12 Free Personality Tests You Can Take Online Today

12 Free Personality Tests You Can Take Online Today

Personality tests are a great way to explore different aspects of who you are and uncover layers you perhaps hadn’t recognized about yourself before. Keep reading to learn more about the purpose of taking personality tests. Then, take a look at the best free personality tests we’ve compiled and discover aspects of who you are, … Read more

Beyond Title Tags: 5 Worthwhile SEO Tests that Seem “Untestworthy”

Illustrated bar graph showing the increase in confidence with investment.

Is it testworthy, or is it untestworthy? There’s a fine line between optimizations and experiments. Testing something is an exercise in curiosity, whereas optimizing a thing is an act of certainty. If we know the outcome of a given activity before we perform that activity, we’re in optimization territory. For example, if you’ve discovered a … Read more

10 Best Mobile Friendliness Tests [+ What Does it Mean to be Mobile Friendly?]

10 Best Mobile Friendliness Tests [+ What Does it Mean to be Mobile Friendly?]

Nobody wants to sit there pinching, poking, and squinting at their phone just to view your website. So it should come as no shock that 50% of people will use a business less often if their site isn’t mobile friendly, according to Google. But how can you be sure that your website is mobile friendly? … Read more

Bulk Loading Performance Tests With PageSpeed Insights API & Python

Bulk Loading Performance Tests With PageSpeed Insights API & Python

Google offers PageSpeed Insights API to help SEO pros and developers by mixing real-world data with simulation data,  providing load performance timing data related to web pages. The difference between the Google PageSpeed Insights (PSI) and Lighthouse is that PSI involves both real-world and lab data, while Lighthouse performs a page loading simulation by modifying … Read more

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