Bad & Toxic Backlinks You Should Avoid

Bad & Toxic Backlinks You Should Avoid

Link building is a complicated art form with many different tactics and approaches. Despite being one of the most mature processes in SEO, there’s still much disagreement about what makes a “bad” or “good” link building strategy, including effectiveness vs. risk, and what tactics Google can detect or punish a website for. This post will … Read more

Google Answers Question About Toxic Link Sabotage

Gary Illyes answers a question about how to notify Google about toxic link sabotage

Google’s Gary Illyes answered a question about how to notify Google that someone is poisoning their backlink profile with “toxic links” which is a problem that many people have been talking about for at least fifteen years. Question About Alerting Google To Toxic Links Gary narrated the question: “Someone’s asking, how to alert Google of … Read more

Can AI Make Social Media Less Toxic? A Chatbot Study Shows Promise

Can AI Make Social Media Less Toxic? A Chatbot Study Shows Promise

Artificial intelligence (AI) may offer solutions to reduce activity on social media that is seen as toxic and polarizing. In a recent study, researchers suggest that tweaking how social networks surface content could reduce partisan divisions and lead to more positive interactions. The study was conducted by a team led by University of Amsterdam professor … Read more

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