CMOs Under Pressure: The Unseen Challenges In B2B Marketing
A recent study of 121 B2B CMOs and marketing leaders has uncovered current marketing industry challenges. The study by Bospar, CMO Huddles, and Redpoint examines the concept of an “underground recession” in marketing departments and its implications for professionals in the field. Key findings include: Budget constraints and their impact on marketing strategies Changing deal … Read more
