Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Back in 2015, I worked for a medium-sized British software company. My job was to increase the number of leads we generated from our Facebook, Twitter, and LinkedIn accounts. To help, I was handed … Read more
Everyone loves a good pizza party, but there are many more fun and creative ways to motivate your marketing team! Motivation is about creating an environment where people can do their best work, offering incentives that meet real needs, and building a healthy team culture. Giving incentives for hard work can significantly increase company loyalty, … Read more
Gone are the days when brands dismissed influencers as insignificant or “just a phase.” Now, one of the first marketing tactics early-stage founders pursue is finding an influencer partner that can elevate their brand. That’s actually why I started my agency, Hey Influencers, to help founders like you pair up with the right influencer for … Read more
Are you tired of pouring money into Google Ads campaigns with poor conversion rates? You’re not alone. Many businesses struggle to convert ad clicks into meaningful actions like purchases, sign-ups, or leads. But fear not, because in this article, we’re diving into real-life tips and tactics that can make a tangible difference to your conversion … Read more
Whether or not you believe that Facebook is still the leader of the social media pack, there’s no arguing that it remains an incredibly powerful tool for businesses aiming to enhance their online presence. However, creating a Facebook Page for your business is only the first step in your Facebook marketing journey. The real power … Read more
Are you tired of pouring money into Google Ads campaigns with poor conversion rates? You’re not alone. Many businesses struggle to convert ad clicks into meaningful actions like purchases, sign-ups, or leads. But fear not, because in this article, we’re diving into real-life tips and tactics that can make a tangible difference to your conversion … Read more
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Getting traffic to your website is a smart and valuable goal, but it can’t be the end of the line. When you’ve put in the work to get people through the digital door of … Read more
Whether or not you believe that Facebook is still the leader of the social media pack, there’s no arguing that it remains an incredibly powerful tool for businesses aiming to enhance their online presence. However, creating a Facebook Page for your business is only the first step in your Facebook marketing journey. The real power … Read more
Social media and email marketing are two of the most powerful channels at a marketer’s disposal. According to The State of Email Report, both email marketing and social media were ranked among the top three most effective channels for marketers. Source: The State of Email Report While email and social media are fundamentally different channels, … Read more
In the rapidly evolving world of construction, the adoption of new technologies has become crucial to enhance efficiency and sustainability. Among the most impactful of these technologies is Artificial Intelligence (AI), fundamentally reshaping practices across the board. One particular innovation making waves is the Reality Capture Software, a type of AI that allows for precise … Read more
Thankfully, there are plenty of steps you can take to protect your WordPress website. Easy WordPress Security Basics When setting up your WordPress site security, there are some basic things you can do to beef up your protection. Below, we will take a look at some of the first things you should do to help … Read more
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. If you want to double your sales, you need to double your email list. Your list is a direct line of contact to reach the people who are interested in what you have to … Read more
Discover how AI can revolutionize your marketing strategy by identifying gaps at every stage of the buyer journey. Source link
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. In the 5 years I’ve run Nudge, I’ve interviewed dozens of experts on pricing. These aren’t run-of-the-mill LinkedIn gurus. They’re peer-reviewed researchers from some of the world’s most prestigious universities. In this blog, I … Read more
Discover key strategies for SEO and product teams to collaborate effectively, from joint UX optimization to unified performance metrics. Source link
A number of individuals opt for freelancing owing to its flexibility. They want to be their own boss, fix their own schedule, and thrive on projects they like. Sadly, the reality of working as a freelancer is very different than what it appears. Each client you have acted like a new manager, and each of … Read more
TikTok and X may get all the buzz, but Instagram is still a dominant social media platform with two billion monthly active users. With engagement comes opportunity, and there’s plenty of it hidden in plain sight. It’s possible to make money on Instagram—and a lot of it. At Foundr, we’re passionate about Instagram. It’s the … Read more
Before we dive into the second way to assume power in your business, let’s revisit Part 1. Who informs your marketing strategy? YOU, with your carefully curated strategy informed by data and deep knowledge of your brand and audience? Or any of the 3 Cs below? Competitors: Their advertising and digital presence and seemingly never-ending … Read more
