Every digital agency is actively seeking new ways to improve their clients’ marketing performance. While your digital marketing strategy may emphasize improving SEO, increasing click rates, and decreasing bounce rates, there exists an often-overlooked approach that many agencies miss. There could be a hidden treasure trove for conversion rates right before you. But first, you’ll … Read more
![Effective Website Redesigns: How To Avoid Costly Mistakes [Podcast]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/09/Effective-Website-Redesigns-How-To-Avoid-Costly-Mistakes-Podcast.jpg "Effective Website Redesigns: How To Avoid Costly Mistakes [Podcast]")
An Interview With Janet Mesh of Aimtal Website redesigns are a necessary component for marketers. But with so many elements going into an effective redesign, do you know what to focus on to develop a solid plan from the start? Join us and hear from Janet Mesh, CEO and co-founder of Aimtal, as she and … Read more
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. We’ve all experienced websites that take forever to load. It’s not a great first impression! A fast website can help you get more traffic and encourage your visitors to explore more of what you offer. (Check how fast your … Read more
Your website is your most important digital asset, serving as the online gateway to your business. But the value of your site is also why website migrations can be so daunting. Whether moving your site to a new domain, hosting platform, or content management system (CMS), you’ll want to follow a migration strategy that minimizes … Read more
There’s no doubt that ChatGPT has emerged as a powerful, ground-breaking tool for marketers and business owners around the world. In fact, ChatGPT has been heralded as one of the leading AI tools of today, with capabilities that include generating complex programming code, creating marketing templates, and writing content. With all its capabilities, ChatGPT has … Read more
Search engine optimization (SEO) professionals have long expressed dissatisfaction with platforms other than WordPress, mainly because they prefer WordPress’s comprehensive SEO capabilities and customizability. However, this perception may be outdated as Wix develops more robust SEO functionality. The debate was sparked recently by an insightful Reddit thread on why SEO professionals remain wary of Wix, … Read more
![Learn To Master Your Website - Even If You Don’t Speak Tech [Podcast]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/08/Learn-To-Master-Your-Website-Even-If-You-Dont.jpg "Learn To Master Your Website - Even If You Don’t")
Unlocking the Potential of Your Digital Presence: Expert Guidance for Non-Techies No matter what your business specializes in, your website is often the first place potential clients and customers learn about your company. This means visitors can decide about your services within the first few seconds. So how do you hook them? Fiona Allman-Treen, author … Read more
Building a successful website for your Software as a Service (SaaS) business can be challenging. From wireframing to prototyping, user experience testing, and more, many elements need to come together to create an effective website. Fortunately, there are plenty of tools available that allow you to design and prototype quickly and efficiently. From Adobe XD … Read more
Wix releases details of their AI Site Generator which can generate a complete website, including text, images and unique site design. Subsequent editing and customization is handled with more AI-based tools. Wix Website Builder Wix made its name as a platform that allows anyone to get online fast with an attractive website. Their value proposition … Read more
Embedding social media content into your blog or website can significantly impact sales, audience trust, and the authenticity of your marketing initiatives. This is especially true if you’re embedding user-generated content: Consumers rank authentic, user-generated content as the most trustworthy form of content. 77% of consumers would be more inclined to purchase a product or … Read more
Your website serves as the virtual face of your business, often being the first point of contact for potential customers. However, with the ever-present threat of cyberattacks and data breaches, safeguarding your online presence is of utmost importance. Website security should be a top priority to protect your business’s reputation, customer data, and any other … Read more
Web design has come a long way since 1991, when the first ever website was published. Exclusively text-based, this site marked the beginning of what would become a digital revolution. And while recollections of “under construction” GIFs and blinding background colors make me thankful for just how far the web has come, there are some … Read more
Are you business owners looking to establish a strong online presence? Are you torn between hiring a professional web designer or using the DIY route with a website builder? A well-designed website is essential for attracting and engaging customers in the current digital age. However, deciding between web design services and DIY website builders can … Read more
Creating a professional website for your business is important in establishing a solid online presence. Your website serves as an effective platform for showcasing your products and services. It gives potential customers instant access to important information about your business, such as contact details, opening hours, and area. Additionally, having optimized NAP data (name, address, … Read more
![How Many Visitors Should Your Website Get? [Data from 400+ Web Traffic Analysts]](https://nicheplrnewsletter.com/news/wp-content/uploads/2023/06/how-much-traffic-does-website-get.pngkeepProtocol.png "How Many Visitors Should Your Website Get? [Data from 400+")
If you run a website, then you’ve likely spent time creating and optimizing a marketing strategy to drive traffic to your website. But how many visitors should you aim for your website to get? To answer that question, you will need to complete the following steps: determine how many visitors are typical to websites in … Read more
Crawling is essential for every website, large and small alike. If your content is not being crawled, you have no chance to gain visibility on Google surfaces. Let’s talk about how to optimize crawling to give your content the exposure it deserves. What Is Crawling In SEO In the context of SEO, crawling is the … Read more
WordPress is a content management system (CMS) with a dominant market share of 60%. WordPress is not just an ordinary CMS but a dynamic and extensible platform. Due to its flexibility, it can transform into any type of website, such as e-commerce, blog, community, or portal. However, the strength and reliability of your WordPress site … Read more
Business cards, brochures, and in-person presentations are no longer as important as they used to be. Today, your website design is often the first impression a customer will have of your business, and it would be prudent to ensure it is good. 75% of users, according to HubSpot, evaluate a company’s credibility depending on the … Read more
