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Email marketers rely on their emails consistently getting to the inbox. If communication isn’t reaching customers, it can have a ripple effect on brand reputation, customer loyalty, and ultimately—return on investment (ROI). But understanding deliverability can feel like a bit of a mystery.
We created a guide to help you identify the factors that are controlled by the sender versus the ESP to help you avoid any unexpected twists in your email deliverability strategy.
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}
.block-simple-text-block {
}
.block-simple-text-block.bg-texture {
position: relative;
overflow: hidden;
}
.block-simple-text-block.bg-texture:before,
.block-simple-text-block.bg-texture:after {
position: absolute;
content: ”;
background: url(‘https://www.litmus.com/wp-content/themes/litmus/dist/images/backgrounds/bg-simple-text-block-dots.png’) no-repeat center center;
height: 100%;
min-width: 102px;
}
.block-simple-text-block.bg-texture:before {
left: -2.500rem;
bottom: -4.688rem;
}
.block-simple-text-block.bg-texture:after {
right: -2.500rem;
top: -4.688rem;
}
.block-simple-text-block .row {
padding: 3.750rem 0;
}
.block-simple-text-block .copy {
/*text-align: center;*/
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.block-simple-text-block .copy p:last-child {
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Why do emails go to spam (or the inbox)? Check out our webinar to learn how to separate fact from fiction when it comes to email deliverability. |
The post Taking the Mystery Out of Email Deliverability [Infographic] appeared first on Litmus.